What We Do
We are a second location/concept of an established college fast-casual Restaurant/Bar. Chick Haus will operate in a fast-serve environment serving a variety of Fresh Chicken Tenders, Fries, Coleslaw, and lots of fun dipping sauces. Our target audience is college age students and other young people in the area.
Our Ideas & Additional Information
Our other brand is an established fast-paced pizza bar called No Anchovies. Attached is the logo and the fish head mascot. We use the logo in both single color and full color versions. We use just the fish head alone sometimes for branding instead of the full logo. We would like to have similar looking mascot representing a chicken instead of a fish and incorporate that into the Chick Haüs Logo. I like the idea of using the two dots over the ü as eyes and the u as a happy face and build a chicken around that. Feel free to have another idea. We would like to see a version that shows "Tenders & Fries" under the title. We may decide to remove that part but would like to see how it looks. Also, somewhere on the logo, even if small needs to read "Powered by No Anchovies." This will build confidence through our larger brand. Any form of upper or lower case and bulleting is fair game but it should be easy to read. Overall, focus on how this is meant for a business selling a large amount of chicken tenders, mostly through delivery, to college students. Thank you