168 Approach FitnessLogo Design Contest

Logo Design Contest
Contests / 168 Approach Fitness

168 Approach Fitness has selected their winning logo design.

For $275 they received 57 designs from 7 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Move Smart, Eat Right and Live Well
What We Do
It’s More Than Fitness; we coach our clients on how to Move Smart, Eat Right, and Live Well.
Industry
Sport
Color Preferences
Black background and yellow letters
Our Ideas & Additional Information
This is my current website which explains how the 168 Approach was developed. I am going to convert the website once my new gym is open to represent the physical space I am training in.
http://www.168approach.com/

This is the website of the gym I used to co-own. The website shows services we offer and the cliental that we market to.

http://www.thetrainingcenterlc.com/
Themes
Simple
Necessity
Feminine
Colorful
Modern
Adventure

Entries

Order by
Ranking
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Discussion

 
Client
Hi Mallory,
I would like to put more of an emphasis on the "168 Approach" and less on Fitness. This way when people see the logo they will be drawn to the 168 Approach and fitness will be the second thing they notice. I would like to keep that bright yellow color for the 168 Approach Fitness portion too please. I really like how the two logos that I rank look like a business logo. The ones with the swoosh look a bit more like a product. If we can incorporate the idea of living well and a smooth flow on those two ranked logos that would be great.
11 years ago
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