branding

Germany
 
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Freelance visual communication designer with over 10 years design agency background, specializing in branding, brand strategy, print and type design.

“The principal role of a logo is to identify, and simplicity is its means... Its effectiveness depends on distinctiveness, visibility, adaptability, memorability, universality, and timelessness.”
—Paul Rand

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  Last login was 2 years ago
  Joined January 2009
  33 Forum Posts

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