rbinford

Brand will identify a real estate team affiliated with Keller Williams Realty marketing to consumer buyers and sellers in coastal SE NC market. Group logo must work with in alignment with Keller Williams Realty (KW) established identity guidelines...as both logos will need to be displayed together frequently. Logo will be used on yard signs, billboards, brochures, website, and business cars - and should capture coastal location of primary market. KW Identity Guide available upon request.

Enable senior citizens to enjoy greater financial freedom by optimizing the immediate cash value of their life insurance. Slogan Notes: Under development – message focus will likely be around “creating new financial futures” and trying to capitalize on the “horizon viewpoint” associated with “Vista” name. From an intended message impression perspective, I will be playing with something around “Creating New Financial Futures”….(these are not the actual words, but gives you a sense of where I think I want to land in terms of message if that is helpful?)