KenandSethultra

The true definition of a Ultra Marathoner is: An ultramarathon, also called ultra distance or ultra running, is any footrace longer than the traditional marathon length of 26.2 miles. We are targeting the average ultra runner, (not necessarily the elite runners) who has a husband/wife, children and a career. Ultra running has become a passion for these people and they find time with family, career and other responsibilities to train and run races which could in many cases last over 24 hours. Common ultra races are: 50K 100K, 50 miler and 100 miles+. For an ultra runner, (junkie) there is a focus on shoes, shorts, shirts, hats, GPS watches, socks, MP3 players, hydration packs, (vest and/or water bottles), goo's, nutrition, supplements and any other running product that could help finish a race.