Leaf N Paw
Our brand is online e-commerce business mostly focusing on jewelry and other small goods. Our product offerings and designs are made out of natural materials such as koa wood, abalone shell, crushed opal, and other earth metals and minerals. We also are going to start offering jewelry pieces that are pet (mostly dog and cat) inspired with designs and sayings celebrating the love for our pets. Our brand's focus on Nature and Pet inspired product designs will also have philanthropic activities and donations toward nature and animal causes.
Our target audience is customers of a combined household income of $75,000 and up, people who love nature, people who love pets, people who love rescuing animals, and people who enjoy the outdoors. Our target customers' enjoyment of these elements would hopefully prompt them to buy our pieces so they have a constant reminder of their love and connection to nature and or their pets.