Bel-Uva Grape Juice Logo Design Contest

Bel-Uva Grape Juice has selected their winning logo design.

For $250 they received 108 designs from 33 different designers from around the world.
Contest
Logo Design Brief
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oneimpression
Canada

What We Do

All the ZUCCO Designs are incredible so far.

If we could see Bel-Uva Grap Juice designs now that would be great. We are contemplating our name right now.

***** WE WOULD LIKE TO SEE SOME EXAMPLES WITH THE WORDING BEL-UVA GRAPE JUICE as our name has yet to be 100% decided on. So it will either be ZUCCO or BEL-UVA.

Industry

Retail

Top Three Things to Communicate

#1 - Catchy
#2 - Friendly, easy
#3 - top notch product

Our Target Audience:

People who buy wine and grape juice to make home made wine.

Color Preferences

Burgundy, purples, browns, greens, silver,

Our Ideas and Additional Information:

Company creates Wine and Wine juice to create wine.
- Keep the main colour a purple or burgundy.
Company creates Wine and Wine juice to create wine.
- Keep the main colour a purple or burgundy.
- Keep the concept of grapes and wine glasses. (Maybe it’s better if the grapes are sitting in an empty wine glass?) Just a suggestion, open to other.
-“Zucco” using a strong, powerfull “Z”.
- Remember that this will be used on wine bottle and wine Juice packaging

Themes

Colorful
Classic
Commonplace

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
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Discussion

Discussion

oneimpression
Canada
Keep coming with the examples.,, I like the fun look but would also like to see something a bit more sophisticated/clean looking...
12 years ago
oneimpression
Canada
Please don't waste your time uploading clip art type art. Some of these are embarrassing. I could create them myself in paint. I'm looking for a professional logo.
12 years ago
Iris
Australia
well you aren't going to get one insulting people like that.. im out...
12 years ago
oneimpression
Canada
It's not an insult, I'd rather be upfront with people so they don't waste their time creating something I am not looking for. What harm is in that?

Thanks for everyone who has posted thus far.

If possible, we would like to see a few variations with the wording Bel-Uva Grape Juice as our name has yet to be 100% decided on.

Bel-Uva can be all caps as long as their is a dash between Bel-Uva.
12 years ago
bluberri
United States
Hi,

Usually how this happens is the first submissions are not all that great, they're just ideas. It would be better to just look at the designer's concepts and see where they're going and, if the designer is serious about his/her work, will be happy to improve and make necessary changes to the design. There are so many directions to go with each contest and at least SOME direction from the CH can go a long way in bringing out some great logos. Rejecting so many entries so quickly without any feedback is very discouraging for a designer who's spent a lot of thought and time on your logo. If you want to get your money's worth, I suggest taking the time to push designers in the right direction instead of saying their ideas and executions are 'embarrassing'.

Thanks
12 years ago
2BPencil
Canada
oneimpression

I am 1 of 15 Logo Tournament Moderators (MODs) I agree with bluberri has said, it's not the best way to make an impression as a Contest Holder...of course this is your contest an you'll run it as you see fit, but you may wish to re-think the statement...You need to remember we are here because we chose to be and are working at NO COST to you, with hundreds of possible entries you can't go wrong...

Feedback is critical if you want to find a mark for your client's product, without we are designing in the dark.

please take a moment to read the "Ranking and General Tips" as compiled by one of our designers (Bugy) http://logotournament.com/forum/general_discussion/914

Scott
EastCoast Creative
Designer/Logo Tournament Moderator
12 years ago
doncorvair
United States
Can you specify which one's you think are clip art, the art that I created for your logo is 100%
original artwork, please don't just assume that it's clipart. I'm sure alot of other designers spent
alot of time creating original art as well.
Maybe it's better to communicate before accusing people of using clipart.
Thank You & if you're interested in revising any of my design, please let me know.
12 years ago
oneimpression
Canada
I apologize if I've offended anyone, I didn't mean to come across like that. I appreciate the explanation and will not be quick to judge anyone!

Great Zucco logos so far everyone. Really happy.
12 years ago
offbeatdesign
United States
Your company name should not be dictated by the logo IMO. The name is more important for overall marketing purposes. There might be a logo you like with one name, but it won't translate well to the other. What do you do then?

I would suggest nailing down your company name and then moving onto the logo development. Lots of designers are going to be gun shy about putting time into a contest that has the possibility of changing names. We've had similar experiences on Logo Tournament and they rarely turn out well.

Good luck!
12 years ago
NancyCarterDesign
United States
I don't speak for all designers, but I am sure that for many (me included) the text, characters, ascenders and designers, character shapes, and punctuation, are all pretty important to the process of designing a logo. Deciding on a name would be better done before than during a contest.
12 years ago
DonGato
United States
Hello CH, I want to know if is going to be Zucco or Bel-Uva before I submit another entry.
Thanks,
DonGato
12 years ago
Revotype
Mexico
Me too, seriously wich is the defenitive name cause in any case another contest with the new name should be published apart from this one, if the new name is the correct one all before entries should be marked as not interested.
12 years ago
oneimpression
Canada
We are going to select two equal winners for Zucco and Bel-Uva and pay out equal amount of $250 to the contestant.

We understand that this has caused an issue so we have no problem selecting a winner for Zucco and Bel-Uva.

I will speak with the Mods to see how I can select a secondary winner for Bel-Uva and pay out $250 for that as well.
12 years ago