Our Target Audience:
Male civil hobby drone pilots and aviation anthusiasts between 20 an 45 years. Only german language. Target market is germany, austria, swiss.
Our Ideas and Additional Information:
"Zidrone" or "ZIDRONE" is a word combination between the german word "Zitrone" (lemon, citron) and the english word "drone". It stands for a funny, ironic combination between drone flying and a lemon. The lemon stands for the german claim/slogan "Sauer macht lustig" and means that a sour lemon makes you happy and laughing. The final logo is a "Z" as a curved flightpath of an aerial drone in combination with the "O" as a sliced lemon. Beneath the logo is the slogan "Sauer macht lustig" in a freehand styled font.