I like the circle look the Name and Tag line. I really like the Z on the interior of the logo, however I don't like the marks through the Z and i would like to see is a consistent pattern with the colors on the interior circle. I had a previous logo with a glare but it did not work well on our vehicles or shirts. Add some gold to the colors. Can you do some different things with the "Z" to make it look distinctive? Make "Fresh Urban Eats" stand out better it looks like it blends together. Use the band on the interior of the circle to be...maybe gold. Take away the dots around the exterior edge make it solid. This overall feels urban and modern, a bit cultured but very little fun or activity.
Please show some gold in the color of the logo. Please make the font size a little larger on "FRESH URBAN EATS" and change to "Fresh Urban Eats". Change the background behind the "Z" to be solid and less collegiate in feel with the stripes..