With the color bars in the background the viewers inevitably make an association with video, as well as it also has the benefit to project a joyful identity.
I agree with your considerations but don't like the end result :-( sorry about that! lettering off, colours I don't like and layout is not what I'm looking for. Give it another try ;-)
Thank you for your response, and yes, you're right... I simply wanted to bring a different approach to the idea. Here's another concept that I think may be interesting. - Hernan