Your Cut Logo Design Contest

Your Cut has selected their winning logo design.

For $675 they received 162 designs from 24 different designers from around the world.
Contest
Logo Design Brief Hide
Todd Muffley
United States

What We Do

Delivers (by delivery truck) large quantities of frozen meat (cow, pork, poultry) from local farmers directly to consumers. Consumers purchase via website.

Industry

Service Industries

Top Three Things to Communicate

#1 - Meat
#2 - Convenience
#3 - Local

Our Target Audience:

Demographic targets are pretty wide:
Moms age 35-50
Men who like to grill and barbecue
Urban professionals age 25-35
Rural families

Psychographics:
Values knowing where their food comes from.
Values supporting local farmers.
Believes industrial/commercially farmed meat is not as good of quality as locally grown and processed.
Wants to prepare and serve great tasting food to their family.

Color Preferences

earth tones: greens, browns
reds
golds

Our Ideas and Additional Information:

The concept for the name plays off of getting "your cut" or your share of the meat from a cow or other farm animal, and also the variety of "cuts of meat" that the customer will get from one animal. We plan to use messaging like "Get your cut while helping local famers." or "Steaks, tenderloin, ribs, filet... Get your cut!"

The logo will need to display well on black and white package labels, as well as on the side of a truck in full color.

Themes

Simple
Subtle
Luxury
Playful
Modern
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Mobile
Desktop
Print
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

Withdrawn

2nd

Withdrawn

3rd

Withdrawn

5th

Withdrawn

6th

Withdrawn

Withdrawn

8th

Withdrawn

9th

Withdrawn

10th

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
New

Withdrawn

New
New

Withdrawn

Withdrawn

New
1 2 3 4

Discussion

Discussion

Todd Muffley
United States
Thanks for the initial entries, everybody. General feedback on imagery: Even though the name has "cut" in it, we'd like to see less knives and cleavers.
Other farm related imagery like pastures, barns, herds of cattle might be interesting.
5 years ago
Graphics_Afoot
United States
What state is your service in?
5 years ago
Todd Muffley
United States
Thank you for all the entries. Lots of creativity has made it hard to choose a favorite. I appreciate everybody's work.
5 years ago