Yesterday Productions, LLCLogo Design Contest

Logo Design Contest
Contests / Yesterday Productions, LLC

Yesterday Productions, LLC has selected their winning logo design.

For $300 they received 187 designs from 32 different designers from around the world.
1st
#118

Withdrawn

New
#107

Withdrawn

New
#106

Withdrawn

New
#38

Withdrawn

New
#37

Withdrawn

New
#36

Withdrawn

New
#29

Withdrawn

New
#15

Withdrawn

Prefers others.
#35

Withdrawn

Prefers others.
#34

Withdrawn

Prefers others.
#31

Withdrawn

Prefers others.
#30

Withdrawn

Prefers others.
#28

Withdrawn

Prefers others.
#24

Withdrawn

Prefers others.
#20

Withdrawn

Prefers others.
#17

Withdrawn

Prefers others.
#16

Withdrawn

Prefers others.
#14

Withdrawn

Prefers others.
#5

Discussion

 
Client
Thank you so much for your entry. We went through some of your other entries and one of them really caught our eye.
Rare Sky #117.
Do you think you can come up with a logo idea using this style but focusing on yesterday productions image? We are drawn to the colors of Rare Sky #117 as well.
Thanks again.
Deb & Steven.
14 years ago
 
Logo Designer
Thanks for the feedback. I'll see if I can come up with something similar. Can you tell me more about what you like about it? Are you open to an icon or do you prefer a wordmark? Thanks much.
14 years ago
 
Client
In Rare Sky #117 we like the emblem you used in the log and how it related to the company's name. We like the colors you are using. Not sure about the "E" but it was creative. Having all the letters in" yesterday" clear and visible is important to us.
It would be great if you can come up with an Emblem logo.
Thanks again. You're doing a great job!!
14 years ago
 
Logo Designer
Thanks much. I am brainstorming...
14 years ago
 
Logo Designer
So I just wanted to explain my concept. Within the rewind button you have some different scenes from life which goes with your tag line. You have the buildings representing corporate, you have a road for the road of life, the sun of course and a tree. I hope this represents all aspects of what you do. This is very unique concept i came up with just for your company. I hope you like it!

(This comment references Entry #15)
14 years ago
 
Logo Designer
Sorry just had to adjust and center the image. I deleted the last one but hopefully you still see my comments. thanks!

(This comment references Entry #16)
14 years ago
 
Logo Designer
Just some further tweaks to the image and color changes. Look forward to your feedback. Thanks.

(This comment references Entry #17)
14 years ago
 
Client
Wow!! It's looking better and better. We love the colors of #17 but we feel the "slogan" is too light and getting lost. The "Yesterday" font is excellent. We asked several people and they couldn't make out that the "triangles" were a rewind symbol. We think the two arrows need to be closer to one another overlapping to some degree. Can you make the 90 degree points of the triangle rounder, creating a softer edge? The road silhouette is a great idea but we feel it takes too much off of the triangle shape. Not sure if this would work or not but maybe the road could be used as the underline (under PRODUCTIONS). We wonder if the city silhouette would be more symmetrical on the right triangle instead. (You decide what feels better)
One last note, the tree. We love the idea and think it's a great concept. Can we see more of a "family tree" look, meaning seeing more of the branches and less of a "country" tree? The idea is to trigger both a country feel and family genealogy with the same tree. If we're not explaining this well please let us know and we'll look for some examples to help.
Thank you so much. Your designs show not only your creativity but your desire to better understand our company needs. Thanks for caring.
-Deb & Steven.
14 years ago
 
Logo Designer
Thanks for the feedback; I will continue to work on it. I think I know what you mean for the tree but if you could show me some examples that would be great. Thanks again.
14 years ago
 
Logo Designer
Hi Deb and Steven. I made the changes you requested. Let me know what you think. Thanks!

(This comment references Entry #20)
14 years ago
 
Client
Looking really good. We like the tree and the slogan. Can you please put the right hand side rewind button on top over lapping and get rid of the road. We feel the road is taking away shape of the button. Beautiful. Thank you.
14 years ago
 
Logo Designer
I found that the tree and the buildings couldn't stand alone without some sort of connector so let me know what you think of this so we still have a road and its much smaller. Thanks!

(This comment references Entry #24)
14 years ago
 
Client
Hey there,
First off, we want to apologize for potentially leading you down the wrong path. We thought that a logo like the one you created for "Rare SKY" was going to work for us. It turns out that no matter how amazing your designs are we can't keep the focus on the "Rewind" symbol. We fear that the logo is getting over complicated and that is our fault.
Without your help we never would have realized that, so thank you.
That said, we still love the look and feel of what you have created we just think that simplifying it will make it work for us. We played around with the placement and feel that the "Rewind Logo" works best on the left side not on top and size should be adjusted accordingly. In order to simplify we think that the pictures inside the triangles should be removed. (it hurts to say that but we feel it's too much) With the pictures removed the triangles can overlap more creating more of the "Rewind" feel.
We need Productions to pop more. We realize Productions is just as important if not more important than the word Yesterday. It needs to be bigger with perhaps a darker yellow. In order to do that you may have to make the "Y" in yesterday longer, which is fine.
We hope this doesn't discourage you because we really feel you are on the right track.
Thanks so much,
Deb & Steven
14 years ago
 
Logo Designer
Is this what you are looking for?

(This comment references Entry #30)
14 years ago
 
Logo Designer
In this version I added the road and some stars to give it a nostalgic "yesterday" feel so its not just a plain rewind button.

(This comment references Entry #31)
14 years ago
 
Client
Good Morning. We are loving the logos. We love both #30 & #31. We feel that Productions needs to be a bit bigger still.
We would like to keep the "rewind logo" separate from the "Y" so that if we have to use one without the other, we can without issue.
Thanks for coming up with the stars. They really work for us. However, we noticed that when the logo is smaller the solid color arrows look better. So thanks for both versions we like them both.
One other thought, this may or may not work but if the YES in Yesterday was just a shade darker it may be a subtle positive message. Again see if it works or not.
Thanks so much we'll talk to you soon.
14 years ago
 
Logo Designer
Hi guys. Thanks for the feedback. Here it is with changes. Let me know if you want to see anything else.

(This comment references Entry #34)
14 years ago
 
Logo Designer
I lowered the road on the rewind symbol (which I think looks better) and also put shine on the word "YES."

(This comment references Entry #35)
14 years ago
 
Client
We really like the changes. And also the shine look. However, we would like to reverse the shine. What we mean is that the shine should start on the "T" in Yesterday and the "D" in Productions. So that the YES and PRO is pronounced. The shine does this a a subtle way that we really like.
We would like to see two variations of the logo, if you don't mind. One without the stars and the road and one logo in black and white.

We have been talking to you and about you so much this past week that we would like your name so that we can stop referring to you as "kyro6" Your patience with us has been greatly appreciated.

Thank you so much.

--Deb & Steven
14 years ago
 
Logo Designer
Logo with reversed shine.

(This comment references Entry #36)
14 years ago
 
Logo Designer
Logo without road and stars...

(This comment references Entry #37)
14 years ago
 
Logo Designer
Straight black. If you want to see grayscale, let me know. Btw, my name is really hard to pronounce so Kyro is the best :)

(This comment references Entry #38)
14 years ago
 
Client
Kyro,
We added a few days because of all the last minute entries but as you can see you logo is still our first pick. We would like to see the tagline "The highlights of your life" a little better. Right now we feel it is getting lost. Perhaps a different (darker) color and/or larger font.
As always, we look forward to seeing what you come up with.
Thanks again.

--Deb & Steven
14 years ago
 
Logo Designer
Sure thing. I will work on it and upload something tomorrow. Thanks!
14 years ago
 
Logo Designer
Hi Deb and Steven. I increased the weight of the font here and added a couple of stars for "highlights" which i could easily take off. I didn't want to make the font too big because you want it to fit in nicely and not overtake the company name. Let me know what you think. Thanks.

(This comment references Entry #106)
14 years ago
 
Logo Designer
Used the same font as Yesterday.

(This comment references Entry #107)
14 years ago
 
Client
We have been looking at the logo so much that I am starting to see the "rewinds" as two eyes and the line underneath as a mouth. I don't know if you can see that or not but I'm starting to wonder if other people see that as well. I will ask around for some input.
Let us know what you think.
Thanks again.

--Deb & Steven
14 years ago
 
Logo Designer
No i dont see that at all. you may have been looking at it too long :) i can separate the rewind symbols instead of overlapping; maybe that would help. Also, i think you have to have some sort of divider between the company name and the tag line so i can play with the shape some but I dont think thats the issue.
14 years ago
 
Client
Hey Kyro,
Don't hate us but we got a lot of feedback...don't worry all positive but we would like to see some changes.
First off, we were wrong about the shine. The solid color will work best. Productions and rewind buttons need to be black. And the tag line needs to be bolder or black.
We notice when the blacks and the blues are together the logo really pops.
We think this will give us more of what we are looking for.
Thanks a million!!
Deb and Steven.
14 years ago
 
Logo Designer
here it is with all solid colors and the changes you requested. Let me know if this works. Thanks!

(This comment references Entry #118)
14 years ago
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