Word Of MouthLogo Design Contest

Logo Design Contest
Contests / Word Of Mouth

Word Of Mouth has selected their winning logo design.

For $575 they received 192 designs from 29 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
language learning app
Industry
Education
Our Ideas & Additional Information
UPDATE:


Please do this with the OF in WORD OF MOUTH.

Turn the OF into a parrot (<OF)

<OF = a cockatoo

< is the bird's beak facing left
O is the head
F - the 2 horizontal lines of the F are 2 head feathers. The head feathers should be a different color than the head.

Many English speakers know the term "word of mouth" but they still need to clearly see OF when they look at the logo.

We should clearly see an O and an F.


WORD <OF MOUTH
LANGUAGE TRAINER

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We need a mascot for our language learning app. DuoLingo has Duo the Owl.

We have Wordy the Birdy. He's a cockatoo.

https://www.google.com/search?q=cockatoo&rlz=1C1SQJL_enUS839US840&sxsrf=ACYBGNQnyVNbSS0F-rLtY0CeUv_GZGMhzg:1572185825101&source=lnms&tbm=isch&sa=X&ved=0ahUKEwjx04DN0LzlAhWyg-AKHXzrB-8Q_AUIEigB&biw=1536&bih=750&dpr=1.25

He nevers stops talking. He talks without you having to touch the screen. He's always there to speak over 6 million sentences to you in 200 different languages.

Now you get to decide how he will look.

Bring WORDY to life!
Style Inspiration
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Discussion

 
 
Client
Instead of the parrot being a logo, try to make it clear that the parrot is the mascot.

It's clear that Gecko is the Geicot mascot.

https://www.google.com/search?q=geico&rlz=1C1SQJL_enUS839US840&sxsrf=ACYBGNSZ9D1gcGUbZd0IV2YTrgADy0n1Gw:1572234189477&source=lnms&tbm=isch&sa=X&ved=0ahUKEwjE7PfihL7lAhWCg-AKHX1rCn8Q_AUIEygC&biw=1920&bih=937

Wordy the Birdy is not just some bird on a logo - he's the mascot. Make him into more of a character :)
5 years ago
 
Client
Try this:

WORD <OF MOUTH

in big blue block letters like the GEICO logo

The letters <OF form the cockatoo. < is the beak, his head is the O. The head is facing left and the feathers on his head are the two horizontal lines of the F. <OF The vertical line ( I ) of the F is to be removed.

Look at this picture of a cockatoo:
https://res.cloudinary.com/brooks-braithwaite/image/upload/c_fill,w_2400/exoticdirect/large-bird-insurance/parrot-insurance/cockatoo-insurance-hero

Instead of 5 head feathers like the photo, Wordy the Birdy should have 2 head feathers like the letter F.

Please make the cockatoo look good! <OF = WORDY the BIRDY

Try using a real cockatoo image and not a drawing :))))

You could make it look like the word "word" is coming out of Wordy's mouth :)))

WORD <OF MOUTH
5 years ago
 
Client
Put the design on one line instead of 2 lines. Give the bird colors like a real parrot - blue, yellow, orange - do a Google Image search.

Wordy the Birdy has the colors of a parrot and the head feathers of a cockatoo.
5 years ago
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