wodLIFTSLogo Design Contest

Logo Design Contest
Contests / wodLIFTS

wodLIFTS has selected their winning logo design.

For $400 they received 63 designs from 13 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Provider of weightlifting accessories
Industry
Manufacturing & Wholesale
Color Preferences
Navy blue, red, black
Our Ideas & Additional Information
Combination of wordmark and character logo
word mark = wodLIFTS
The T is replaced by a female crossfit character standing upright, facing forwards with a barbell overhead.

Pics for reference:
Camille snatch = Good physical look and clothing style. The character should be attractive with a very fit figure.

Alexis, Elise, push press files = Good representations of overhead barbell and upright stance

The character should also be made available as a stand alone image.
Themes
Simple
Colorful
Modern
Adventure

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Discussion

 
Client
My original thought was that the character would be more of a realistic looking image than the silhouette styles so far.

At this point, having the image be a letter is no longer a requirement.
11 years ago
 
Client
I would also like to take a look at some variations with a male character.

Please google "male crossfit athletes" for some examples.

All characters should be wearing shoes.

11 years ago
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