Whole Root Nutrition Logo Design Contest

Whole Root Nutrition has selected their winning logo design.

For $375 they received 56 designs from 15 different designers from around the world.
Contest
Logo Design Brief
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wholerootnutrition
United States

What We Do

holistic, whole food nutrition education and consulting to create whole body wellness.

Industry

Consulting

Top Three Things to Communicate

#1 - holistic nutrition
#2 - connection between food and health
#3 - using roots to symbolize the foundations of health

Our Target Audience:

Age: varies- but teen through mid-age
Sex: both male and female
Location: Mostly mid-michigan, but also distance clients
Income: middle to upper class
Interests: interest in holistic health and taking responsibility for own health. Willingness to change lifestyle.
Opinions: Looking outside of the conventional medical establishment for holistic wellness.
Values: valuing a personal relationship with their practitioner; whole food; holistic wellness and education; impact of diet on health

Color Preferences

We would like to see:
Green (not bright- more of a emerald color)
pale Yellow
Light Brown/tan/sandy/beige

Themes

Necessity
Feminine
Subtle
Secure

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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