whirl movementLogo Design Contest

Logo Design Contest
Contests / whirl movement

whirl movement has selected their winning logo design.

For $475 they received 485 designs from 86 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
empower movement
What We Do
Whirl makes compression wear for athletes. Where a lot of other brands focus on recovery from injury this is more for everyday wear. Their compression technology wraps around limbs to circulate blood flow towards the heart. It allows athletes to go longer and not get injured. Our target are athletes 20-35 who shop Nike, Vuori, Wilson, Addidas and brands like that.
Industry
Sport
Color Preferences
It will be printed on apparel so mostly live in black and white. If there was a color added it would be blue.
Our Ideas & Additional Information
We love the idea of showing movement. Forward preferably. We also like the adding of a wrap or ribbon mimicking how compression works around your limbs. Arrows work if they can show circulation up to the heart. Lastly there has been talk about waves because the brand is situated in a beach town and the shape of waves can also look like movement, a w, or the ribbon of compression.
Themes
Gray
Refined
Style Inspiration
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