West Allis Smiles DentalLogo Design Contest

Thank you for any further ideas or updates

I have heard feedback from the owner of this office, and he's concerned there is not, overall, enough variation in the designs. I know that the selection phase isn't the best time to ask this, but if I move you into the top position in the next day, I'd appreciate seeing some creative departures from the work you've already created. Particularly, the owner isn't thrilled with designs that simply have smile shapes next to or incorporated into the name of the office. We'd appreciate you trying to think outside the box a bit when creating variations on the ideas you've already presented. Some potential ideas to consider: West Allis is very manufacturing based, and it's home to the Wisconsin State Fair and the stadium where the Milwaukee Brewers play baseball. Thank you for all you work!

Thanks for considering reinstatement. Our owner hasn't had the chance to weigh in on any of the designs yet.

This is definitely more on the right track of what urban design elements could be like.

I like what's happening here.

Yeah, the more I see the abbreviation, the less I like the idea of having "WAS" featured prominently: like this once was a dental office, but now it's something else

This has some potential. Again, we want to avoid tooth shapes, but the level of detail and tone are right on this.

Think this kind of thing could work, but the execution here — with all the buildings in a row inside a tooth shape separate from the name — is missing something.

The cityscape is a cool idea. We're avoiding tooth shapes, but the skyline is an idea to maybe develop more.

We are not approving designs with tooth images — we're ok with smile shapes though.

We're not interested in featuring the outline of Wisconsin in the logo.