Color Preferences
Simplicity rules. I do like Blue for its tranquility, peace, calm; or Green for its fertility, growth and naturalism; or Purple for its wisdom & spirituality; perhaps White for its purity, and/or black for its clarity and lack of pretense. Nothing showy, pretentious or shocking.
Our Ideas & Additional Information
Looking for simplicity, soulfulness, uniqueness. Our brand will ideally be no more than 2-3 colors, easily recognizable when reduced to just black on white. Our logo will be attached as a emblem on proprietary products for the backyard (firepits, fountains, chimes, bird feeders, etc.). I very much like the shape of the letter W for Walden, and have played with an emblem or shield shape. Also like the simple shape and promise of an acorn. Besides the "W', the word WALDEN itself should dominate the logol, leaving "Backyards" to act perhaps more as a descriptor. No need to include LLC in the brand, I think.