VOMOLogo Design Contest
Logo Design Contest
Contests / VOMO
VOMO has selected their winning logo design.
For $475 they received 391 designs
from 65 different designers from around the world.
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Logo Design Brief
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Client
What We Do
VOMO stands for Voice Movement.
VOMO is a wellness singalong experience that involves singing, movement, meditation, and community.
Someone would experience VOMO as a "class" offering at their local wellness studio or fitness center (e.g. yoga studio, Equinox).
VOMO is going to do for singing and wellness what Zumba did for dance / fitness and SoulCycling did for spinning / meditation.
The VOMO target customer is someone who is looking to add a new experience to their wellness routine. They currently attend fitness classes like Zumba, Soulcycle, Corepower yoga and are open to topics like mental health, self-care, therapy.
We are looking for a logo that clearly states VOMO plus an icon that can become iconic in the future without the need to spell out VOMO in the future.
Example footage of a VOMO session: https://bit.ly/3w6Y7qt
The brand character:
- fun, bold, inviting, inspiring, empowering, upbeat
The benefits of attending a VOMO session:
- Feel creative, free, playful, energized
Some slogans we may want to appear along with VOMO on the logo:
- Voice Movement
- Move your voice. Free your soul.
- Sing Bad, Feel great!
- website: VOMO.me
Instagram: @vomo.me
“Group singing is cheaper than therapy, healthier than drinking, and certainly more fun than working out. It is the one thing in life where feeling better is pretty much guaranteed.” ~ TIME - “Singing Changes Your Brain”
Testimonials from those who have experienced VOMO:
- "It's like going to church but without the religious parts"
- "By the end of it, I'm just feeling open, happy, connected, and free and I loved it"
- " I felt electric, I felt very excited. I felt like energy shooting through my whole body"
- "It was like lightning shooting out of me!"
- "Completely liberated, I'm excited. Definitely looking forward to the next show."
Video of testimonials: https://bit.ly/3kK7MOt
Sizzle video: https://bit.ly/3FpQOhN
VOMO is a wellness singalong experience that involves singing, movement, meditation, and community.
Someone would experience VOMO as a "class" offering at their local wellness studio or fitness center (e.g. yoga studio, Equinox).
VOMO is going to do for singing and wellness what Zumba did for dance / fitness and SoulCycling did for spinning / meditation.
The VOMO target customer is someone who is looking to add a new experience to their wellness routine. They currently attend fitness classes like Zumba, Soulcycle, Corepower yoga and are open to topics like mental health, self-care, therapy.
We are looking for a logo that clearly states VOMO plus an icon that can become iconic in the future without the need to spell out VOMO in the future.
Example footage of a VOMO session: https://bit.ly/3w6Y7qt
The brand character:
- fun, bold, inviting, inspiring, empowering, upbeat
The benefits of attending a VOMO session:
- Feel creative, free, playful, energized
Some slogans we may want to appear along with VOMO on the logo:
- Voice Movement
- Move your voice. Free your soul.
- Sing Bad, Feel great!
- website: VOMO.me
Instagram: @vomo.me
“Group singing is cheaper than therapy, healthier than drinking, and certainly more fun than working out. It is the one thing in life where feeling better is pretty much guaranteed.” ~ TIME - “Singing Changes Your Brain”
Testimonials from those who have experienced VOMO:
- "It's like going to church but without the religious parts"
- "By the end of it, I'm just feeling open, happy, connected, and free and I loved it"
- " I felt electric, I felt very excited. I felt like energy shooting through my whole body"
- "It was like lightning shooting out of me!"
- "Completely liberated, I'm excited. Definitely looking forward to the next show."
Video of testimonials: https://bit.ly/3kK7MOt
Sizzle video: https://bit.ly/3FpQOhN
Industry
Color Preferences
The temporary logo we're using is a combination of yellow/orange and dark gray. We like reds, yellows, oranges, and open to green for health.
Our Ideas & Additional Information
No specific ideas but would like an icon to go with the logo that can become iconic and stand on it's own one day like the swoosh for Nike.
Themes
Colorful
Raw
Adventure
Simple
Necessity
Modern
Style Inspiration