What We Do
Village Hardware is a locally-owned, independent hardware store known for its wide selection and superior customer service.
Top Three Things to Communicate
#1 - The locally-owned, independent aspect of the business
#2 - Superior customer service
#3 - A "Main Street" feel
Our Target Audience:
Our customer base is mixed. The two largest demographics are contractors - who are primarily local men in their 30's-50's, and 2nd home owners - wealthy, educated people of both sexes in their 50's-70's who visit from the New York City area.
Color schemes that I've considered include Cream/Hunter Green, or Maroon (or any dark red)/Gold (or any mustard yellow)
Our Ideas and Additional Information:
I need the logo to spell out the name "Village Hardware". If you use a character, I'd like to be a black bear - but I am not married to the mascot idea (I would like wordmark submissions too).