Vegan Wagon Logo Design Contest

Vegan Wagon has selected their winning logo design.

For $475 they received 220 designs from 34 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
veganwagon
United States

What We Do

The Vegan Wagon is a gourmet vegan meal delivery service.

Industry

Restaurant

Top Three Things to Communicate

#1 - Health/Wellness
#2 - Gourmet Food
#3 - Plant-Based Nutrition

Our Target Audience:

High-end, wealthy and healthy 35-75 year olds interested in eating gourmet, plant-based meals prepared by gourmet vegan chef In Palm Beach, Florida.

This is a high-end delivery service with a high price point. Chef will also offer retreats and private dinner parties that will focus on functional, healthy, plant-based foods.

Color Preferences

Green OR Pink OR White OR Grey

Our Ideas and Additional Information:

Because the name is Vegan Wagon, we are of course considering a wagon of some sort. We also like the idea of playing with the VW (like the Volkswagen logo).

***Ok, I'm adding more based on the logos you have all sent so far. I like the idea of the V and the W arranged to look like a wagon with wheels, but I would like the wheels to look more like an infinity symbol. The chef loves the infinity symbol, which I thought would be too busy to add to the design, but I think it can work where the wheels on the wagon are. I've uploaded a few versions I've been playing with myself for some reference. Would love to see something like those.

Themes

Simple
Colorful
Luxury
Modern
Adventure

Style Inspiration

Applications

Mobile
Desktop
Print
Signs
Clothing

Entries
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Discussion

Discussion

Ivan F
Canada
Hi All,

This is a note that we've had reports that possibly some ideas from other designers have been shared with the contest community here.

Please note our rules are clear. Unique designs already submitted are the property of the submitting designers. Do NOT incorporate design ideas that have been submitted already. If feedback indicates a design idea may have been submitted by another designer, you may not use it.

If needed, I will clarify with the client further to help resolve this satisfactorily.

Regards,
Ivan F
ADmin
3 years ago
Ivan F
Canada
Hi All,

I have conferred directly with the client. She indicated that her original brief was intended to have the VW made into a wagon as a concept. In this case, I believe her and feel it's logical when reading the sentence.

Noting the client's imagery, when considering her original intent, it is different enough from prior submissions to be used as an inspiration. This would include having a handle off the W, V within the W, and wheels of some kind.

Obviously our rules still need to be respected, but given the intent of the brief, there must be room for each designer to create their own "VW" wagon.

Ivan
3 years ago