Provide patient care to those needing a Urologist in 8 locations throughout North Central Wisconsin
Industry
Medical
Top Three Things to Communicate
#1 - Compassion with the latest technology or treatment options
#2 - Brand that is easy to recognize
#3 - Modern but inviting...
Our Target Audience:
50/50 male female ratio - primarily over 50 years old
Location - North Central WI (centered around Wausau, WI)
Many different levels of income and education - treat a good percentage of Medicare patients. Dealing with health issues that are sometimes considered "taboo" - i.e. erectyle disfunction / incontinence, etc...
Color Preferences
Greens are good
Blues are good
Current logo is Black
Themes
Subtle
Quiet
Necessity
Modern
Refined
Commonplace
Elegant
Adventure
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Letterform Mark
A monogram usually consisting of 1-3 letters.
Emblem
A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Signs
Clothing
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
Just a small note from me as a patient. I had some urology troubles (kidney stones or whatever you call that thing). I still can feel the pain. And to be honest, seeing all that sharp, edgy shapes (doesn't matter whether it's a map of Wisconsin) make me feel all those pains again :(
I extended the contest - some great entries that we want to give feedback on but given schedules may not get to feedback until Monday - as I'll have limited internet access. I apologize for that - keep them coming
General Comment is that I have pretty much decided to NOT have the tag line as part of the logo as it seems to make it too wordy (unless someone can show me otherwise)
is there a section where the CH requested the geographical region to be part of the design..i don't see it...or are all designers copying each other. just curious.
