#177 HABITATIAL A compound word of habitat and financial. Available as a .com as of 12/10/10
#176 UPLOANS Up, positive. But potentially an abbreviation of Urban Professional, United Provident etc. Available as a .com as of 12/10/10
#175 URBANLEND Speaks for itself. Available as a .com as of 12/10/10
#174 THE WARM FIRE A sign of the comfort of home ownership, plus the feeling of inner satisfaction you get from using a hassle-free, paperless home loan. Available as a .com as of 12/10/10 (thewarmfire.com)
Copyright disclaimer: as this is a naming contest it isn't entirely covered by the Logo Tournament T&Cs. Therefore I would like to assert the copyright in these names as belonging to HappyB, a trading name of Boxedbrand Ltd., a company registered in England and Wales. These names are offered to sale to the contest holder but title to them will only be transferred on receipt of payment through the Logo Tournament mechanism.