What We Do
We are a one-stop signage shop aimed at serving other businesses, making signs big & small, indoor & outdoor, and also vinyl wraps (vehicles, walls, windows, floors, trade show graphics).
Color Preferences
Colors inspired by the blue sky, the brown and gray mountains, the white snow and clouds, and the green evergreen trees.
Our Ideas & Additional Information
Elements I would very much like to see if at all possible:
1. The Christian Cross or ichthus. This should be extremely subtle or well-hidden. The point of including this is NOT to evangelize my clients. Rather, it is a reminder to me that I answer to God in how I run my business. In other words, this is for me alone, and I'm the only one that needs to know it's there.
2. Twin Trees Signs is a play on words. My last name (Lim / Lin) is written in Chinese characters as two trees together (the character for tree written twice). I envision a pair of evergreen trees with the Chinese characters embedded subtly within them in Eastern calligraphic style. Those that know would see it; those that don't would be none the wiser. The Chinese characters could be disguised, for example, as the trees' branches and trunks;
3. I want to emphasize that we are a local shop, so Cheyenne, Wyoming (or WY or Wyo), or both should be in the logo somewhere;
4. The Great American West.
Apart from the above, some other ideas include:
-Grand Tetons in the background. Use Thomas Morans' paintings of the Grand Tetons for inspiration. Anytime I mention "mountains" in the other ideas below, think Grand Tetons.
-very stylized / abstract twin evergreen trees + mountains
-conversely, full color and detailed painting / drawing of twin trees + mountains
-twin evergreens in the middle of the company name, with a large mountain outlined over the entire logo
-circular seal logo containing twin trees, mountains, lake or river, etc. with company name and location on the outside ring
-silhouette of a cowboy on his horse (avoid using the bucking bronco cowboy from the WY license plate; I think it's overused)
In the end, though, remember that I want to see your creativity. If you have a great concept that doesn't follow any of what I've written above, I still want to see it!
I am also OK with getting a logo that looks great in large format (on a large sign or blown up on the company webpage), that has an accompanying simplified version for use in small formats (ex. in the corner of a business card).