I like the icon approach, but I have an image of an unlimited hydroplane that would be more appropriate to our largest target audience. I can't figure out how to post it, or send it to you. - JS/Torque CEO
You're staying high in the rankings, now that I'm getting input from other associates of the company. What everyone likes is the fact the font is surrounded by the outline, which makes it stand out more and is great for applications on clothing, etc. The feedback I am getting is the hydro image may be too sport specific, and marketing folks want us to stay broader in appeal. I recognize I sent you down that path, and I apologize. So, maybe a more "generic" icon suggesting speed? I'm struggling with this myself, but you have done great work so far, and I'm hoping you stay with us!