TopToyExpress Logo Design Contest

TopToyExpress has selected their winning logo design.

For $280 they received 91 designs from 24 different designers from around the world.
Contest
Logo Design Brief
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gadgetgear
Hong Kong

What We Do

Online store selling imported video game accessories, action figures, party games and anything which is fun

Industry

Entertainment

Top Three Things to Communicate

#1 - Fun
#2 - Quality
#3 - Professional

Our Target Audience:

Our products would be appealing to a large demographics of audience, and could interest both male and female alike.

Please note that despite the name, we are not selling traditional toys for kids, but rather targeting a more mature market. Products such as party toys for gatherings and figurines for serious collectors such as the ones on: www.hottoys.com.hk. They go for up to USD $300 so those with that kind of purchasing power are more mature people, most likely with employment.

We target anyone who owns a gaming console (PSP, NDS, PS3, Wii etc), for Wii and NDS, it could be parents buying accessories for their kids or their family.

Color Preferences

We do not have a preference, but might be leaning towards blue, orange or green. However, the logo needs to look good on both white and dark (dark grey or black) backgrounds.

Our Ideas and Additional Information:

Give what we sell and our target audience, we leave this to the designer.

Themes

Modern
Playful
Elegant
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
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Discussion

Discussion

bluejet
Australia
very cool alternatived
13 years ago
gadgetgear
Hong Kong
All, please see update to design brief.
13 years ago