What We Do
Top Deck Games is a retail store that sells board games, card games (such as Magic & Pokemon), miniatures games, RPGs (Dungeons & Dragons!), toys, and more. We have been open for 11 years and are looking for a logo refresh.
Our primary audience is 80% men, 20% women, with the largest age group being 25-44 years old. Also, while not a luxury brand, our customers trend towards affluent. Think a Disney vacation level of disposable income.
Our Ideas and Additional Information:
Our current logo incorporates gaming dice and cards into it (pictured below). I would still like to incorporate cards, dice, maybe game pieces (google "meeple"). I'd like to move away from Cooper Std Black as a font, and into something that's a little more modern.
Also, I'd like a logo that will be easy to print (solid colors) and one that'll work for horizontal, vertical, and square sizes.