Top Three Things to Communicate
#1 - Simple - a person be able to describe the logo in few words
#2 - Friendly; be an image that conveys "tickle" / "friendly interaction"
#3 - Show Action, Movement, ...
Our Ideas and Additional Information:
Like lowercase letters. Prefer that "l" not be a straight line.
Balance fun, friendly, and professional.
Try ideas such as feathers, ripple effect, wave of smiles, wiggle, ...
Keep in mind that we need a favicon or website icon - a 16x16 pixel square.
Not interested in people icons.