What We Do
Tiki Brewing Company is a brewer of beer and hard seltzer, located in Cary, NC. Our company is founded on Tiki culture. Our vision is to create a brewery that allows people to escape from their daily grind to dial it down, relax, feel the breeze on your face, the sand in your toes and delight in a deliciously crafted beverage. Life moves too fast for most of us, Tiki Brewing helps you get back to a contented, relaxed self. Tiki Brewing is about checking your inhibitions and having fun.
Our beers and seltzers embrace the tropics. Our IPAs feature hops that deliver tropical flavors of guava, mango, stone fruit, pineapple and citrus. Our Tiki Hard Seltzer features generous doses of real tropical fruit flavors.
Our target audience is lovers of craft beer and cocktails, usually ranging from 26 - 55 years old. They're professionals in their work life who work too much and need to let loose and relax during off-time.
Tiki-related colors are generally island colors of tropical flowers, the ocean, the sky and the sun. Carved tiki masks and tiki idols are borne from wood found in the tropics. We don't yet have a firm feel for what colors should be present in our logo or word mark.
Our Ideas and Additional Information:
There are the obvious ideas of a Tiki word mark or something that features tiki masks or carved tiki idols. We don't want to be bound by the obvious, but also respect that something that harkens back to 1930's tiki culture may resonate with the many generations that followed.