"you design it, we build it!"
What We Do
TSC is a Los Angeles based custom sofa retail business that has 65+ sofa styles that can be built in any size, any configuration, and any fabric in about 2-3 weeks. www.thesofaco.com
Top Three Things to Communicate
#1 - Modern Furniture Company
#2 - Fun, Hip
#3 - Professional
Our Target Audience:
Our target market is 25-45 mid-high income. A younger, edgier furniture buyer that appreciates our technologically advanced furniture business.
We need an icon-logo that matches the styling of our brand TSC logo (www.thesofaco.com) that will represent our SOFA BUILDER application. This is a flash based app on our website that lets the user custom build a sofa on our website for purchase. We want to feature a icon throughout our site and on that application which will launch "The Sofa Builder" app.
Colors should mesh or compliment our website and current logo colors....possibly other colors would be appropriate so this applet will stand out on its own throughout our website layout.