What We Do
A pizza restaurant and taproom that is a subsidiary of El Segundo Brewing Company. We will be showcasing our own beers, serving pizza, salads and appetizers as well as other beers and wines.
El Segundo Brewing Company utilizes blue primarily and we need something that will be harmonious with the existing branding for the brewery.
Classic NY / NJ pizza is the idea behind the logo, so red / green come naturally. But open to others to make jive with ESBC blue.
Our Ideas and Additional Information:
NY / NJ classic pizza places in concept, but a CA twist. Plus it needs to jive with existing brewery logo. The place will be a family friendly establishment and our business is rooted in Main St. American ideals. Small business and community are very important. Logo should seem classic and trustworthy, like something you've known for a long time. Simple, clean and easy to read.
Attached is our main logo, and a bottle logo for one of our main beers.
We want the place / logo to have it's own identity to stand alone, but also be able to use the existing branding to tie the two together.