I'd have to say I follow the logic about the check mark. I seem to think grocery store when I see it. That's the definite direction though. Like NIKE the whole world knows that swoosh. I sort of like the planet.
I like blue, but can we try a different blue. If you look up Bordo, He has a design for UPDown that is like a Blue & Silver gray- can we try something along those lines? Also maybe try some diff shades of green as we are heading into more energy friendly services. Maybe we can also try switching "The" to above Service Team. How would you see this on the side of a truck. Could the check somehow travel through the whole logo so if it were on the side of a truck, it would take up the whole side?
Hi thanks for the feedback. Sorry for the late response. I will do up some different concepts with those colours and some different setups and send them to you tomorrow!
Hi there. The 3 entries i posted incorporate the long check mark throughout the logo. I don't really like the idea of having the "The" above the "Service Team" but i can definitely work this in if you a want to see something like that. As well I wanted to keep the image of team in all of the concepts because you really wanted to show that being a team is important to you. Would you like to see any colour changes? Do they appeal to you? I think the green is a good choice if you want the energy saving idea.
We didn't like the long check. I do like the idea of emphasizing the symbol of a team. Can we try a different character to show the team. Its starting to remind me of a penquin. Thanks for all of the hard work guys! They all look great
Comment for #91 The Key represents a solution, like a key to a lock. The Prongs on the key are members of you service team, and the source of the key is a sun, to represent energy. Thought it was an interesting idea that incorporates a lot of the points you want to emphasize. Let me know what you think.