Slogan

Rise up, make memories!

What We Do

We make premium craft coffee to help fly fisherman make premium memories.

Industry

Top Three Things to Communicate

#1 - rising trout
#2 - clean water
#3 - strength

Our Target Audience:

Mostly Males 25-45. Fly fisherman who appreciate premium small batch coffee. Typically have disposable income. All walks of life though most will have some college or higher ed. Typically "green" people interested in the environment and conservation.

Color Preferences

Tough one... Think of brown trout. Yellow,silver, orange, red,blue, black.

Our Ideas and Additional Information:

I like the idea of a trout rising out of a ripple or about to rise up. Looking for a strong logo that will stand out against a colorful trout background picture. This will be tough. Want to see the words "The Rise Coffee Roasters" large and in charge.

this is a link to the artist who is designing the bags for the coffee. You can see the colors and designs of the brown trout on this page.
https://www.derekdeyoung.com/gallery/species/brown-trout

Here is another link to the fish face series. We will be using the brown and the cutthroat for our first two bags.
https://www.derekdeyoung.com/gallery/series/abstract-fish-face-series