what makes you like these the best? would you be able to tell me specifically or is it just a feeling you get when you look at them? and if its a feeling, would you know how to describe the feeling?
Unfortunately the rules on the website are that I can only send 1 logo, but if you like it you can invite me to a 1 to 1 project. Of course, you also get a logo handover certificate for the 1 to 1 project. I will make a very special price for you if you are interested. Thank You
I'm about to select it as the winner now. Thank you so much for all of your work brother. You've done so much to help me during this process and I will not forget it. You have been so amazing and helpful and you kept your cool throughout the whole process. thank you so much again.
Bro the only thing I ask, if you don't mind. is send 561 and 538. like I was telling you, 538 is the crowd favorite but I figured the best thing to do to make myself and everyone else happy is to make 561 a combination of the 2. But I'm still torn. So if you don't mind, please I'd love to get both. If not I totally understand.
So I did another survey on these last few. It's looking like #520 and #554 are the top ones. So I'm thinking we should blend the 2 and just call it a day.
So let's add the tear from #554 and put it on this one and take the font from #554 and put it on this one as well. and center the icon on the words
OHHH wait... you know what?!?! The O in open should be the film reel and the line under PEN should be the Film Strip. and C in Crate should still be a C but the line that comes out of the C should be the sound wave!!! I think thats how it should be. Think that might make way more sense
🤣 Sadio, you're a really good person. You've been so patient and so accommodating. Thank You. Turn the C in crate to a filmstrip and make that whole line under rate be the filmstrip. Just like the one in the inspiration image. I still have to see the word Crate so I think the letters RATE are going to have to be smaller so that they fit on top of the strip. Same thing with PEN, Those letters are going to have to be smaller so we can see the whole word. but make that underline an entire wave. not just and underline, but an entire wave.
OK OK OK What about this??? Kind of a new idea. We keep the Purple O. We go back to a Solid C. No film strip or audio wave in it. Just a Solid Black C.
But in the text, we make the O in open purple, we make the play button black. and the C in Crate, we make THAT the film strip. The catch though is the bottom part of the C elongates under the rate
Lets make the symbol centered on the text. Right now I think its a little too much over onto the left side now since the film strip isn't on top anymore. I think once we removed that, we needed to move the symbol over to the right a little
Sadio, 😩. I think it all comes down to the C. Something isn't right anymore. I think we lost the 3d box look as we tried to do all these things to it. Some how it doesn't look like a complete box anymore. I don't know how to get this to look right anymore. I don't have any more suggestions. Your very 1st Idea captured the O, the box and the C very well. But it was missing somethings. And now that we've added those things, it still feels like its missing something. How can we make this look 3rd dimensional again?
these places that I've marked. add a little space similar to what you did inside. don't get rid of everything. just create a little illusion. just a little
I figured if we moved the C in closer, it would allow for the wave to be seen easier. Now I'm wondering if the C needs to move back just a little bit to create some distance between the O and the C?
maybe the space between the O and the C is now too small? The only reason I wanted you to make them closer to each other initially is because The wave started to get hidden behind
I think you are confused by a lot of input from several people, so you haven't made a choice yet. Look at us going through the design process from a few days ago, you send feedback and we work together
A lot of people are saying they don't see the C. a lot of people are saying they don't understand the film strip converting into an audio strip. Some people just don't understand what any of this has to do with the company. Just a lot of conflicting ideas
I think somehow in the midsts of all this, we lost the box feel. The whole thing used to look like a box at one point. The Combination of the O and the C somehow made the whole thing look like a box before but now it doesn't have that same feeling. Almost as if we lost the 3D look that it had before.
I’m having a hard time with it. Something about the C is bothering everyone. Everyone likes the logo but everyone also has a problem with the C specifically but no one knows exactly what it is.
Something just doesn’t feel 100% to me. Do you have any suggestions? What are your eyes saying to you? Something feels wrong to me about the film strip. I just don’t know what it is.
Ok. Honest opinion… do you think that’s all that’s wrong with it? I love it but at the same time I’m just not 100% sure. I just can’t put my finger on what it is
I don't think I have much input left on this. I'll be very honest, I really really like what we've got here. BUT something feels just a little bit off. I can't tell what that might be though. Do you have any artistic opinions to offer? Is there something that you feel might make this look very good?
Hey Sadio, I'm really liking this. I uploaded another image to the briefing. Its a picture of the letter O from the Open text. It has a purple play button on it with a gradient. Do you think you can add something like that to this?
the coloring looks a bit off and the film strip doesn't look like its folding over onto itself and if it is, I can't see it because the little window Is too small. As I said quite a few times ago, if you increase the over all size of the entire logo about 10 - 15% you might just be able to make the edit that we've been desperate to find
Just have the film flip onto itself right here. As I mentioned, maybe the whole logo needs to be about 10-15% larger so that you can see the detail in what you're trying to accomplish
remember please keep things almost exactly how you have it now. this looks like a C. We cannot lose what we have. just make that corner look like it's overlapping itself. It kind of already does. So you don't need to do too much. Maybe what might have to happen in order for you to get the detail, you might have to make the whole thing a little bigger by 10 - 15%
just don't over do it. the way you have it now looks fantastic. I don't want things to change too much here. please. Just let the curve be a slight loop over like the inspiration picture
I have uploaded another picture for you to look at so you can see what I mean about the twist and what it should look like in that corner. being able to see through the strip
can you make this part look like its twisting just a little? don't change it too much. just make it look like it's twisting just a little bit. Refer back to the film reel inspiration picture. if you look at the middle of the inspiration picture, you will notice that the film strip twists just a little bit on to itself and you can see through the strip a little bit.
We can start to make the 3rd frame of the strip look like that other gold film strip I uploaded as inspiration. Do NOT make it gold. just look at the image so you can copy everything else about it.
I want to make our film strip look like that. when I say this, I don't mean I want the shape to be the same. I just want the colors to be the same. the shading, the grading. thats what I want to be the same. not the shape. not the spiral. I want the color and shading and grading.
you see this is exactly the problem that I'm having with you. this is what confuses me. in this image, you've moved the waviest part of the wave closer to the spine of the C. but it #502 you have the waviest part of the wave more to the middle of the wave line. why did you do that? I didn't ask you to do this. All I said was lets start with the film strip. Can we work with one direction at at time please.
we have to figure out what the misunderstanding is because it keeps happening. you keep fixing something and then breaking it back to exactly what things were before you fixed it. it just seems like we're going in circles and I don't know why
looking at it as it is in this picture, it looks very very close to being a C right now. It has the shape of a C. its just how you choose to blend the 2 that makes it not look right. thats where the problem keeps coming up
I can't go to sleep right now because I don't think you'll be able to get this right without my direction. We're going in circles. the language barrier is making this extremely difficult for me.
its getting late Sadio we need to wrap this up soon because I need to get some sleep so let me know what other chat options you have so we can transfer the conversation over there
I ask you to not do something and you keep doing the same thing over and over. I'm not sure where the disconnect in communication rests but its starting to really wear me down
I did not upload the spiraling film strip for you to copy the spiral. I uploaded it because I want the COLOR. I WANT THE TEXTURE. PLEASE!! I don't know how else to explain that.
for the most part the C in this sketch still looks like a C. something changes the minute you try to morph the strip into the wave. it's the way that you're trying to make them morph that doesn't work
when I sent the film strip as reference, It wasn't for you to copy the loops or bends. I like the coloring, shading and texturing. Instead of having our strip just black and white the way we have it, I'd like it to look more like film so people can differentiate it from a ladder
Sadio, We're working against a very fast clock right now. And it makes it much harder because of our time difference. It is 10pm here at night. Almost time for me to go to bed. We need to be working a bit faster and more accurately.
those images are for texture. I also uploaded one more image just now of a film strip. It's crushed. Use that for inspiration on how to crush the strip into the wave
I uploaded 2 new images for you to look at. I'd like to have the film strip look closer to the texture of the one I sent and the wave to look closer to the new one I uploaded.
There are 8 bars going across the top of the strip. remove every other bar so that there's only 4 going across. doing this will make it look less like a ladder.
yes this is true. the sound wave should be a little bit lower though. Maybe not so much in the middle. maybe as close to the bottom so we can maintain the illusion of the C
Sadio, do you see how clear the opening is on this picture? Do you see how very easily you're able to see the wave? I want to see this same amount of opening on #485. Thats the only way you'll CLEARLY be able to see the wave. Please I don't know how else to explain this to you and I'm starting to lose faith.
I really like the coloring that you did on the O. I want to see what the O and the C would look like closer together. and the C turned into the film strip and Audio Wave
I just want to see what it would look like. Nothing else seems to be working. I wish I knew how to articulate things properly. Can you tell me what your native language is? Maybe I can use a translator to try and say it right.
You kind of keep doing the exact same thing though Sadio. It seems as though you're only using 2 angles. Its like you're either making it sit flat like this
Hey Sadio, I'm not sure if we're on the same page here. I see the changes you've made but I don't think I'm explaining the exactly what I'm trying to have you do. Look at the directions of the arrows I'm about to draw on the image
Hey Sadio, I like the gradient., did you try to adjust the positions though? So far you’ve only shown me the 2. Remember we’re trying to get more of that window view to see more of the wave.
if I form an O like this and add a gradient this is very amazing to me, it looks like a very unique OC shape, do you have any feedback on this revision? or you don't like gradients in O?
Hey Sadio. It’s 5:19pm for me and it’s 5:19am for you. 12 hour difference. The last message I sent you asked if you had any luck after I told you to just keep playing with the orientation until you get a clear image. Have you done that? Have you had any luck?
No, I don't mean to move just the O forward. I mean keep the same distance between the O and the C but shift both the O and the C (film strip/Audio Wave) at the same time. Shit the whole thing in the directions of the arrows. Do you know what I mean?
thats what I was afraid of. Ok lets think of this as a real physical object. If we wanted to see more of the wave, what would we have to do? We'd have to shift the whole thing a little bit right? that opening is pretty much a window right? So if we wanted to see in that window, we'd have to shift the object a little bit so that we could see more into the window.
no. lets remove the O and start with Just the top part of the C and the Spine of the C. Leave out the bottom of the C for now. Put the Spine of the C back to normal for a minute. Lets go back to where we both thought the C was perfect. Just remove the bottom of it.
Ok this is starting to look great But here is the issue now. Its the O. This was what I was talking about earlier. There's too much white space there. And I think that has to to with...
and then continue the spine of the C going up so that the 2 pieces intersect with each other. What would that look like? I just want to see it if you can do it.
I see what you're saying. I wonder though... I wish I could draw what I'm about to ask so you could see it. I'll try to articulate it as best I can. What if you remove this...
And then lets look at the picture I uploaded with the red ribbon in it and lets focus on that top left hand corner. On your screen can you put the 2 images side by side each other to see what we would have to do to make that film strip fold like the ribbon?
I see your point. That little piece is definitely needed in order to make it fully look like a C. I just don't know how to make it actually work properly now
getting closer but I don't know if its entirely accurate. If you remove the O and look at the piece that you added, I think you'll see that the sides are going in the wrong direction.
I think the problem you're going to run into if you keep moving forward is with the O. It's pretty much the same issue you had with the C. You've gotta fix the perspective of the O as well. You gotta take your time and look at every single element that you're adding in. Once you change perspectives, everything changes and you have to think about how thats going to affect the image every step of the way
Because right now it really looks like you just copied and pasted stuff on top of it and didn't take the time to really craft out what I've been describing to you.
And finally this part right here. This is the part that you were having real troubles understanding what it was that im' looking for. This part has to be where the film strip morphs into the audio wave. it can't just be a function of you cutting and pasting the wave form on top of the fully formed film strip. you have to morph it into it.
So this part right here should represent the inside of the ribbon. It's all about perspective. On the other images it makes sense that we're seeing the outside of the ribbon, because of the way that the cube is positioned. but because we've changed the position of the cube, the perspective has to change as well. We can't just be cutting and pasting and hoping for the best. We gotta be thinking about perspectives
Finally the spine of the C in my picture, do you see how it doesn't look like the top part of the ribbon? That's because what we're looking at from this perspective is the inside of the ribbon.
also, imagine if you had an actual film strip in your hand right now, and you where to try and bend it into the shape of the letter C, do you think it would look like this?
Ok do you see the problem here? Do you see why I keep having you go over the design? This is supposed to look like the letter C. Do you see what I'm saying?
This image that I've circled here, the film strip and audio wave, this is what's behind the Purple O, Right? I need to see that illustrated in the drawing
Imagine this was an actual real box in your hand. If you rotated #446 from the position its in now into the position you've put it in in #450, what are the things you'd be seeing?
I don't think you're taking into account the new perspective though Sadio. Look at markup 1. That should be a continuation of the filmstrip. and the Markup 2 should be where the wave begins.
Sadio, I want to make sure that you and I are both looking at this image in the exact same way so that when I'm describing things to you, there isn't any confusion. Is that ok?
Whether this is how you intended it to be when you first designed it or not, to me that purple shape is an O and it represents the first letter O in Open Crate.
The image at the back now, whether it was your intention or not, represents the letter C to me the 1st letter in Crate. So the 2 images combined, in my eyes, represents OC or Open Crate and they come together beautifully to form a 3rd dimensional box. It was brilliant. It was brilliant because the white open space in the purple O allowed us (the audience) to see straight through it all the way to the C. It was brilliant.
But I saw a little further that we'd be able to introduce the film strip and the audio wave. Once I saw that, I wanted you to make that C in the background a blend between the 2 things because of how you already had that C being deconstructed. It was just perfect.
So with all of this said Sadio, the mission from here on out should ALWAYS be to make sure that the O and the C stay in tact, and that C be an amalgamation of the Audio Wave and the Film Strip. No matter what else happens. No matter what orientation we move the icon in. The O Always needs to be in the front and the C at the back, It always has to be proportionate to each other and the C has to always be a blend of the Strip and the Wave.
Sadio, I want to make sure that you and I are both looking at this image in the exact same way so that when I'm describing things to you, there isn't any confusion. Is that ok?
Whether this is how you intended it to be when you first designed it or not, to me that purple shape is an O and it represents the first letter O in Open Crate.
The image at the back now, whether it was your intention or not, represents the letter C to me the 1st letter in Crate. So the 2 images combined, in my eyes, represents OC or Open Crate and they come together beautifully to form a 3rd dimensional box. It was brilliant. It was brilliant because the white open space in the purple O allowed us (the audience) to see straight through it all the way to the C. It was brilliant.
But I saw a little further that we'd be able to introduce the film strip and the audio wave. Once I saw that, I wanted you to make that C in the background a blend between the 2 things because of how you already had that C being deconstructed. It was just perfect.
So with all of this said Sadio, the mission from here on out should ALWAYS be to make sure that the O and the C stay in tact, and that C be an amalgamation of the Audio Wave and the Film Strip. No matter what else happens. No matter what orientation we move the icon in. The O Always needs to be in the front and the C at the back, It always has to be proportionate to each other and the C has to always be a blend of the Strip and the Wave.
Sometimes when you look at it at 1st glance, it has the appearance of a diamond. but thats just because the points are so directly North and South. I think if we tilt it slightly and a really mean slightly, it'll open up the front a bit and make it unmistakably seen as a box
By shifting it the way you have, the box looks like its tilting downward now. I really like the orientation of the icon the way it is in #430 and #435. The reason I'm asking you to shift it slightly is because I believe it'll make the box easily recognizable by any audience member as a box for sure and never ever mistaken as a diamond.
If you go back to image #430 and look at the E in Open, you'll see that I placed a red dot on the Right Corner of the E. That is where I wanted the left tip of the Purple O to point toward.
Thank you for fixing the filmstrip. I think it's starting to look so much better now.
Is there a reason why you shifted the orientation SO MUCH? I asked you to shift it SLIGHTLY. Is it a limitation of the software that you're using to create the logo?
Again, please just do all of these adjustments in VERY SMALL increments. If you do too much it will change the image too drastically. Just small increments.
Let's tilt the icon in the direction I drew the arrows. Please just do it really slightly. Do not make too drastic of a tilt to the point that it changes the images geometry. Right now the way it's sitting, the bottom tip of the icon is centered in between the E and the N of the text. Tilt the Icon just enough so that the bottom tip of it lines up with the little dot I drew on the E. The top tip should obviously automatically follow too in order to keep the square's perfect ratio
Is there a specific reason why you're ignoring the request that I've been making about this section of the wave? can you form small creases or wrinkles in the surface right here? Take a look at the new wave image I uploaded for reference.
I think maybe in order to achieve the more smaller even look for the center image in the middle of the O, this section needs to get closer. the O and the C might need to be squeezed together a little bit. and I mean just A LITTLE. Don't get too close. Just move them closer together just a little bit
I think these 2 points should be a little more aligned with each other. This is what I was talking about earlier with the proportions. Without the O, That image at the back should look like a proportionate C. and again I know I keep saying it but I mean SUPER SMALL adjustments
Crinkle this section up just a little. right now it looks too clean and almost like a rainbow. Just a LITTLE. again small adjustments. Maybe move the wave over just a LITTLE to the left so you can get rid of a LITTLE of the bow and make it a little more crinkly.
As a matter of fact. For your own self, If that purple O is on its own layer, I'd hide it for a moment. I'd look at the filmstrip/audio wave thing by itself and I'd ask myself, does this image, though stylized, look like a proportionate C? Is the end piece of the wave a little longer than the top part of the C. Aesthetically does this look right without the purple O? These are the questions I would be asking myself. Then once I got the C looking exactly how I want it from a proportions perspective, I'd then slap the Purple O back on the top, making sure that the little spaces are still in place. That's how I'd double check it.
Also remember, whats inside the the O is just a continuation of whats outside the O. So the lines curvature should make visual sense when you see it. Just imagine that the Purple O wasn't there. What would this film strip audio wave blend look like it it were one complete line? Gotta visualize it that way so that I makes sense when you put the O back into place and insert the 2 little gaps on either side of the O. We still gotta imagine that those sections, though missing, are still a part of the one same structure. You know what I mean?
This is the point that the filmstrip starts again inside the O. I'm wondering if it makes sense for the strip to start up like how you have it, instead of down, the way I horribly drew it?
I see what you're doing with the film strip. If thats the angle that you're going to start the thing at, maybe it should look a little more like the line I'm about to draw.
I think I also see a slight gradient of gray where the film strip and the audio wave intersect or maybe I'm just seeing things. BUT It gave me an idea. Can we start the top corner of the filmstrip with a gradient of grey going into black and have the black get darker as it blends into the audio wave making the audio wave the blackest it can possibly be?
In other words we start at the top corner of the film strip gradient white/grey then continue on through the film strip grey black and by the time it gets to the audio wave its completely black?
Also, I'm wondering if this piece, the film strip piece can be a little less straight and actually start bending into the wave just a little bit before it becomes the full on audio wave?
This will be our template moving forward if there's anything else that we need to do. But I think you've done it Sadio. I think you cracked the code!!!!!! 😎😎😎
Let me live with it for a minute. There are 2 very slight things that I feel like might be a little off but this is the closest to the image I have in my head that I've seen so far.
The little piece right here that the arrow is pointing to is the only thing that I want you to focus on. Don't change anything else. Just make this little piece right here look like it's the filmstrip. Don't touch any other part of the wave. Just focus on this little piece right here. Make it look like the film strip.
This one looks really great. Without changing the size of the wave Can you make the left piece of the audio wave look like like the film strip as it’s shrinking itself into the audio wave?
I'm envisioning the film strip smoothly transforming into an analog audio wave. The point of transition should show a subtle bending, crinkling and blending effect, like the film strip is seamlessly becoming the audio wave. I want to emphasize that the audio wave is distinct from the film strip; it's not the film strip itself but emerges seamlessly at the point of transformation.
What I'm trying to accomplish here is this part of the film strip to twist itself and shrink into a line of the wave. Not just be a single line that leads into the wave. And again, I don't want the line to connect. I want it to be deconstructed. Just appear like it's going to connect.
Hey Sadio, I uploaded an image of a film strip thats kind of bending in a way where its starting to look like an audio wave. If we can somehow draw inspiration from that image I think we might be able to make it work
looking at my 2nd Markup here, Maybe the wave should look more like this. We cut the wave right as its starting to thin out again. Exactly how I've got it crossed out. maybe the film strip morphs into the audio wave inside the O. and the Height of the Audio wave is towards the end of the C instead of being so squeezed up like it is in. #380
I think I'm doing a bad job of explaining this. Let me tell you how I see the image and maybe that can clear up some of the confusion.
To me the way I see this, the purple image is the O and represents Open. and to me the C is both the film strip and the wave combined.
Now before we went ahead and made the C an amalgamation of the 2 elements, film strip and a wave form, In my mind it had just been a deconstructed (disconnected) C behind the O.
once we introduced the film strip and wave idea, I still wanted that image to look like a deconstructed (disconnected) C behind the solid O. Right now its just a function of making it look aesthetically pleasing and still actually look like a C. while staying in the same orientation of #361
I really hope that makes sense. I wish I could explain it better.
I wonder if we can get the bottom of the film strip to start squeezing itself in such a way that it looks like its becoming a part of the wave. Just Remember all of this has to stay behind the O and it has to not connect. Just appear like its about to connect.
Sorry Sadio, I still want the O to be in front of the C and I still want the C to be deconstructed. I was just thinking maybe the bar that the wave is in or the wave by itself would be slightly shorter.
Yeah Sadio, these are looking great. Gotta somehow make that line still look like it's a part of that film strip. Gotta make it look like its a part of the deconstructed C. Everything behind that O gotta still look like its a C. But I swear you're killing it!! This looks great.
Sadio!!! These are looking great!!. I'm gonna put these out in a survey. Tell me this though. Can you replace that bar that has the wave in it, and make the whole thing just one thick wave? Also, I think the length of that bar is a little too long now too cause it doesn't seem like its a part of the deconstructed C anymore. Gotta somehow still make it look like it's a part of the deconstructed C.
in my honest opinion, all of your submissions have been great. I mean really great. I'm wondering though if we can make it that much better. Some people are having a hard time seeing the vision and at the end of the day I want this thing to be memorable to the audience right? So I'm going to type a whole bunch of stuff here. Hopefully you can find some inspiration in it.
Keep in mind, I already know that you have at least a good 85% of the things I'm about to type in the logo already but I'm just going to be a bit overly thorough with my explanation so I know we're on the same page.
Let's try this. Let's see if we can introduce some new elements to this to make it make more sense to the audience.
The Symbol:
Should be an open crate as the central symbol, tilted slightly for a dynamic and inviting feel, symbolizing openness and creativity across audio, lighting, and film. (you pretty much got that idea down)
Multimedia Elements:
Forming the open crate, let's integrate a film strip, and a stylized audio wave. Maybe the black line in the center of the O can be the audio wave and the bigger deconstructed part of the C can be the Film Strip. These elements can come together to signify the holistic approach of The Open Crate Collective, as an audio, and film production company.
Color Palette:
Utilize a modern and sophisticated color palette consisting of white, grey, black, and hints of purple. White and gradients of grey can be the most prominent, while black can be used for some depth and definition. Introduce gradients of purple as an accent color for specific details. Maybe the film reel and/or audio wave. Incorporate the subtle gradients to evoke lighting effects.
Typography:
Pair the logo with a clean and modern typeface for "The Open Crate Collective" that complements the color palette.
and finally
Style:
We're aiming for a sleek and professional style, balancing the visual elements to create a cohesive and memorable brand image. The logo should convey a sense of creativity, innovation, and collaboration across all aspects of media production.
Again my apologies for overly explaining this or complicating it further because I know you've already got most of this down. But thank you so much for your efforts
Hey Sadio, can we shift the box in such a way that the top and bottom points aren't so North and South Pole like? The way it looks right now is more hexagonal than cubed. I don't know if I'm making any sense with the description. Take a look at the broken Box logo again for reference. With that logo, there's a clear indication that the object is sitting on a surface. Whereas this logo feels like its balancing on a point and ready to spin. Does that makes sense? If you're able to make the shift, Can you do that to all the logos that are being ranked?
I always want to maintain that image in every rendition moving forward. Thats the thing that looks like a media file. Thats the thing that really looks awesome to me.
the purple circle looks like the O and the black lines looks like its forming a C behind the O. and that little black line in the O kinda gives that white opening in the purple the appearance of a media file. Good stuff, 🙏🏼🙏🏼
Hey Sadio, this is looking good. Lets try it with The Open Crate on one line of text and then Collective on the 2nd line of text by itself. Let the first line of text be slightly bolder than the 2nd line of text and let the word Collective be the same length as the 1st line of text.
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So let's add the tear from #554 and put it on this one and take the font from #554 and put it on this one as well. and center the icon on the words
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maybe not.
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But in the text, we make the O in open purple, we make the play button black. and the C in Crate, we make THAT the film strip. The catch though is the bottom part of the C elongates under the rate
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🙏🏼🙏🏼
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The C NEEDS to contain the image of the film strip changing itself into the wave form through small gradual creases or wrinkles in the surface ,
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but you just use those 2
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Am I making sense?
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Whether this is how you intended it to be when you first designed it or not, to me that purple shape is an O and it represents the first letter O in Open Crate.
The image at the back now, whether it was your intention or not, represents the letter C to me the 1st letter in Crate. So the 2 images combined, in my eyes, represents OC or Open Crate and they come together beautifully to form a 3rd dimensional box. It was brilliant. It was brilliant because the white open space in the purple O allowed us (the audience) to see straight through it all the way to the C. It was brilliant.
But I saw a little further that we'd be able to introduce the film strip and the audio wave. Once I saw that, I wanted you to make that C in the background a blend between the 2 things because of how you already had that C being deconstructed. It was just perfect.
So with all of this said Sadio, the mission from here on out should ALWAYS be to make sure that the O and the C stay in tact, and that C be an amalgamation of the Audio Wave and the Film Strip. No matter what else happens. No matter what orientation we move the icon in. The O Always needs to be in the front and the C at the back, It always has to be proportionate to each other and the C has to always be a blend of the Strip and the Wave.
I hope I explained that right. Is that confusing?
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Whether this is how you intended it to be when you first designed it or not, to me that purple shape is an O and it represents the first letter O in Open Crate.
The image at the back now, whether it was your intention or not, represents the letter C to me the 1st letter in Crate. So the 2 images combined, in my eyes, represents OC or Open Crate and they come together beautifully to form a 3rd dimensional box. It was brilliant. It was brilliant because the white open space in the purple O allowed us (the audience) to see straight through it all the way to the C. It was brilliant.
But I saw a little further that we'd be able to introduce the film strip and the audio wave. Once I saw that, I wanted you to make that C in the background a blend between the 2 things because of how you already had that C being deconstructed. It was just perfect.
So with all of this said Sadio, the mission from here on out should ALWAYS be to make sure that the O and the C stay in tact, and that C be an amalgamation of the Audio Wave and the Film Strip. No matter what else happens. No matter what orientation we move the icon in. The O Always needs to be in the front and the C at the back, It always has to be proportionate to each other and the C has to always be a blend of the Strip and the Wave.
I hope I explained that right. Is that confusing?
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Thank you for fixing the filmstrip. I think it's starting to look so much better now.
Is there a reason why you shifted the orientation SO MUCH? I asked you to shift it SLIGHTLY. Is it a limitation of the software that you're using to create the logo?
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Sorry. Ended up falling asleep. It was 4 in the morning for me when we got to texting. This seems cool.
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In other words we start at the top corner of the film strip gradient white/grey then continue on through the film strip grey black and by the time it gets to the audio wave its completely black?
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This piece in the middle of the O.
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To me the way I see this, the purple image is the O and represents Open. and to me the C is both the film strip and the wave combined.
Now before we went ahead and made the C an amalgamation of the 2 elements, film strip and a wave form, In my mind it had just been a deconstructed (disconnected) C behind the O.
once we introduced the film strip and wave idea, I still wanted that image to look like a deconstructed (disconnected) C behind the solid O. Right now its just a function of making it look aesthetically pleasing and still actually look like a C. while staying in the same orientation of #361
I really hope that makes sense. I wish I could explain it better.
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in my honest opinion, all of your submissions have been great. I mean really great. I'm wondering though if we can make it that much better. Some people are having a hard time seeing the vision and at the end of the day I want this thing to be memorable to the audience right? So I'm going to type a whole bunch of stuff here. Hopefully you can find some inspiration in it.
Keep in mind, I already know that you have at least a good 85% of the things I'm about to type in the logo already but I'm just going to be a bit overly thorough with my explanation so I know we're on the same page.
Let's try this. Let's see if we can introduce some new elements to this to make it make more sense to the audience.
The Symbol:
Should be an open crate as the central symbol, tilted slightly for a dynamic and inviting feel, symbolizing openness and creativity across audio, lighting, and film. (you pretty much got that idea down)
Multimedia Elements:
Forming the open crate, let's integrate a film strip, and a stylized audio wave. Maybe the black line in the center of the O can be the audio wave and the bigger deconstructed part of the C can be the Film Strip. These elements can come together to signify the holistic approach of The Open Crate Collective, as an audio, and film production company.
Color Palette:
Utilize a modern and sophisticated color palette consisting of white, grey, black, and hints of purple. White and gradients of grey can be the most prominent, while black can be used for some depth and definition. Introduce gradients of purple as an accent color for specific details. Maybe the film reel and/or audio wave. Incorporate the subtle gradients to evoke lighting effects.
Typography:
Pair the logo with a clean and modern typeface for "The Open Crate Collective" that complements the color palette.
and finally
Style:
We're aiming for a sleek and professional style, balancing the visual elements to create a cohesive and memorable brand image. The logo should convey a sense of creativity, innovation, and collaboration across all aspects of media production.
Again my apologies for overly explaining this or complicating it further because I know you've already got most of this down. But thank you so much for your efforts
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