The Langley Collection Logo Design Contest

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The Langley Collection has selected their winning logo design.

For $375 they received 211 designs from 31 different designers from around the world.
Contest
Logo Design Brief
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chc
Canada

What We Do

The Langley Collection is a luxury auto mall that will be home to BMW, MINI, Infiniti, Audi and other luxury car dealerships.

Industry

Automotive

Top Three Things to Communicate

#1 - Luxury
#2 - Location (Langley)
#3 - Sophistication

Our Target Audience:

High end automobile owners and prospects. Slight male bias. The project is situated in a middle-upper income neighborhood. Most clients are professional or entrepreneur/business owners. The setting is suburban in an area that previously was dominated by light industry but now is beginning to be more 'retail'. This project is one of the first 'luxury' projects in the area.

Usage of the logo is primarily for signage purposes but also for some advertising and marketing.

Color Preferences

Preferably silver or gray.

Themes

Masculine
Simple
Gray
Quiet
Luxury
Expensive
Serious
Modern
Refined

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Print
Signs

Entries
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Contest Entries

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Discussion

Discussion

chc
Canada
#1 the emphasis should not necessarily be on Langley.
11 years ago
jekson
Indonesia
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
11 years ago
Ilan Mizrahi
Israel
Dear sir or madam,

Only the #1 ranked designer can submit entries during judging mode but you can re rank as many times as you like in judging mode.
Remember, the more feedback you give the better logo you receive.
Working together with the designer brings the best results.
You still have time to do so before Logo Tournament chooses the logo for you.

Yours faithfully,
Ilan

11 years ago
Ivan F
Canada

LogoTournament Staff
Admin Note: Contest Extended. Client requested more time.
11 years ago