The Kicker EffectLogo Design Contest
Logo Design Contest
Contests / The Kicker Effect
The Kicker Effect has selected their winning logo design.
For $275 they received 114 designs
from 31 different designers from around the world.
Logo Design Brief
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Client
Slogan
Kick-starting Your Life with Martial Arts
What We Do
The Kicker Effect is a not-for-profit public awareness campaign and the brainchild of a global association of martial art enthusiasts, activists, and corporate partners who hope to educate and inspire people across the world about the many benefits of martial arts. It is The Kicker Effect’s core belief that martial arts can affect positive change as not only a holistically beneficial activity, but also as a transformative lifestyle.
Industry
Color Preferences
The overall look and feel of the icon/logo needs to connect with and be applicable to a wide audience. It is STRONGLY preferred that this icon does not incorporate any of the traditional colors or imagery that is normally associated with or expected from a martial art school or program in order to avoid immediately turning the new audience (moms, women, older adults, individuals with special needs, etc.) off or tuning out to our message of hope.
For example:
• no red and black
• please try to avoid cliché martial art imagery or imagery that makes one think of violence
For example:
• no red and black
• please try to avoid cliché martial art imagery or imagery that makes one think of violence
Our Ideas & Additional Information
The Kicker Effect needs a logo and icon that captures the inspirational feeling and uplifting message that this activity (martial arts) can make a positive change in their lives on many different levels; physical, mental, emotional. Rather than showing them a literal translation of martial arts, we hope to evoke a feeling of inspiration for them and open minds to try martial arts, which they may have previously stereotyped and thought wasn’t applicable to their lifestyle.
FINAL NOTES:
- Icon may be used independently of font treatment within logo in some instances; must be strong enough and compelling enough to stand alone
- A logo and icon lock-up will be placed on www.TheKickerEffect.org masthead in a space approximately 570 px x 115 px
FINAL NOTES:
- Icon may be used independently of font treatment within logo in some instances; must be strong enough and compelling enough to stand alone
- A logo and icon lock-up will be placed on www.TheKickerEffect.org masthead in a space approximately 570 px x 115 px
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