The Frio FloatLogo Design Contest

Logo Design Contest
Contests / The Frio Float

The Frio Float has selected their winning logo design.

For $675 they received 259 designs from 16 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Sweetest spot in Concan
What We Do
We are opening a sweet shop with sundaes, ice cream, cotton candy, candy, fudge, truffles and anything else that is sweet. We are located in a summer tourist area on a small river in the Texas Hill Country. The town name is Concan. They come to our area to vacation and float the frio river in tubes (floatation devices). I would like to see the logo with an ice cream cone, sundae or float with a tube. The logo has to tell everyone what the business is because the name does not. We, as locals understand and the true die hard guests will understand, that you float the Frio, but it doesn't tell them that we are a sweet spot to get all of your sweet tooth needs. We will also sell some souvenirs, t-shirts and a few other knick-knacks, but mainly focused on all the sweets.
Industry
Retail
Color Preferences
bright colors/ neon - Hot Pink, Lime green, turquoise, orange, yellow, purple (not primary colors)
Our Ideas & Additional Information
I would like to see an ice cream sundae in a tube. The logo has to be fun and eye catching. Want to incorporate the river or water and want lots of colors and the logo has to tell everyone that they need to stop because its a store full of sweet stuff, and that kids will make their parents stop!!

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Discussion

 
Client
Make it as fun, colorful and exciting for kids as possible
6 years ago
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