The Fort Walton Beach StoreLogo Design Contest

Logo Design Contest
Contests / The Fort Walton Beach Store

The Fort Walton Beach Store has selected their winning logo design.

For $275 they received 92 designs from 5 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We represent the beach town of Fort Walton Beach, FL. We will sell high end logo clothing and gifts.
Industry
Retail
Color Preferences
The colors of the water of the Emerald Coast of Fort Walton Beach, Florida - navy, aqua, and green

Please reference the final photo for precise colors.

Please experiment with all lowercase letters in some designs.
Our Ideas & Additional Information
I would like to have a visual representation of the iconic Okaloosa Island Pier with the gazebo near the end, with the words Fort Walton Beach.

I would also like the same Pier with the words The Fort Walton Beach Store. Please note: the town is called Fort Walton Beach.

I would need a vertical and horizontal logo.

Please reference SeasideFL’s logo, The Coconut Grove Store's logo, and The Fairhope Store’s logo. Fresh, clean, iconic, simple.

The town's flower is a bright pink Camellia. This could be incorporated in the "O" in Fort or Walton. Or on the graphics of the pier.

The winning logo will include both the pier and the bright pink realistic camellia.

https://www.thecoconutgrovestore.com
https://theseasidestyle.com/new-arrivals
https://thefairhopestore.com

Town's nicknames:
The Fort
FDUB

Instagram Hashtags:
#FWBeach
#FWBeachstore

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Discussion

 
Client
The town is called Fort Walton Beach, so the word "store" would be separate from "beach" Also, I would love the camellia to be more realistic. I am hoping for the pier to be a part of the logo, since it is the local iconic image.
4 years ago
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