The Drawer Dog Logo Design Contest

The Drawer Dog has selected their winning logo design.

For $250 they received 61 designs from 19 different designers from around the world.
Contest
Logo Design Brief Hide
cslunaphoto
United States

What We Do

The Drawer Dog is a tool used by people in the woodworking and cabinet making industry to save time on a common task.

Industry

Construction

Top Three Things to Communicate

#1 - strength
#2 - reliability
#3 - loyalty

Our Target Audience:

The target audience is a woodworking or cabinet building shop owner, a woodworker or a cabinet maker, and the woodworking and cabinet making industry as a whole. Mostly blue collar men in the construction industry. Hard working craftsmen and women.

Color Preferences

The colors I would like to see are yellow - like Stanley yellow, or orange - like safety orange. Blue, red, brown (dog), black are also good colors to include. These are only ideas, please be as creative and original without limitations.

Themes

Masculine
Colorful
Loud
Economical
Refined
Commonplace
Bright
Necessity
Playful
Sporty
Secure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
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Contest Entries

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Discussion

Discussion

charcoal
New Zealand
Hi. Do you have a link to view the product?
12 years ago
2BPencil
Canada
Exactly what does it do..it's rasp, planer, drill, saw.. images would be great or a description of the product
12 years ago
cslunaphoto
United States
Hello, Thank you for your feedback. The product is in production and we will not have an actual prototype for a few weeks. Basically it is a tool that will center a piece of wood (usually plywood) between two sides of a cabinet, no matter the dimension, it will always be centered. This usually takes a person at least four measurements and then there is human error. The piece of wood that The Drawer Dog centers is between the drawers in a cabinet. With the wood centered, the drawers will be able to be made the exact same size, and they will be guaranteed to fit. The drawer dog also clamps down on the wood so that you can use one hand to fasten, with a nail gun, the center piece of wood.

So the short answer is that it is a clamp that always centers and is about 5 feet long.

I hope this helps, let me know what other questions you have and happy logo designing!

12 years ago
cslunaphoto
United States
I just want to say that I think we are off to a great start. Keep up the innovative designs you designers of the world!

Thank you!

12 years ago
cslunaphoto
United States
Think "tough" like this tool is precise, and strong. The Drawer Dog is tough and loyal, it will not let you down and will last a long time. It will also be durable and be able to survive in the rough and tough construction world.

Thank you!
12 years ago
Nat
Argentina
Ibot the best :P #40 and the others
simple and creative with so much applications
12 years ago
ibot
Indonesia
thanks Nat! :P
12 years ago
intrepidguppy
Canada
Good job brendan.
12 years ago
2BPencil
Canada
luv the dog Well done Brendan
12 years ago