The Active AdultLogo Design Contest

the target audience is active adults, 55 years and over.

Purple/Green and black for outlines, etc.

This logo should compliment the Total Therapy Florida logo which is attached, as they are under the same umbrella of companies and similar in content/industry. Our thought is that in order to make the connection, we do this by using the same colors, but the bigger point is that this new logo is visually similar or reminiscent of the logo attached as they are sister companies. In this new logo, we can try using a simple outline of a person. The words, "The Active Adult, should be reflected in the logo. The logo should promote or evoke "movement" or (a person) moving/being active. If incorporating a (active) person in the logo, it could be something simple, kind of like how they do with the "Diary of a Wimpy Kid" series. See the other attached file. This is just an example of the direction for any person we put in the logo. Some more descriptions to for the log are: "movement/moving", "healthy" or promoting a healthy lifestyle. We don't want it to be too serious but at the same time, not very much or even at all, "cartoony".