Although the hexagon is a symbol for our logo and company, it doesn't have any significance to the drugs or the word UNITY. While we like the hexagon and use it in a lot of general corporate branding, it also may get lost over other designs that stand out.
I have posted other very specific comments on the brief and in comments to guide any additional work. Thank you and Good luck!!
Interesting but a little off with focus seeming too much focus on the hexagon...should be more subtle if used. See updated brief under comments.
Did you review the updated comments in the brief today?...I would say that feedback was on less focus on hexagon, more focus on the U and the T or even tying them together somehow....We decided to use UNITY for a different trial than originally thought - It combines Ublituximab and TGR-1202 for U and T - so along with importance of the U - the T is also key. We like the word UNITY and what it stands for - we see the chance to highlight the U and T - maybe even tying them together somehow - see the updated comments at brief about that and also about focusing on the science behind the drugs possible for the logo or any design element. It is valuable feedback from our CEO, COO and team to make a decision with me. THANKS AGAIN!
Thank you. It gets overwhelming at this point with so many options. The team will be ranking tonight or tomorrow to help me. Thank you for new entries without the hexagon. We like the shape but it represents the company...not these trials.
The feedback from the team in friend feedback for the top 5 was very diverse. All over the place with no one clear lead. I encourage the top 5 to submit 1-2 more entries. I will send some individual feedback to guide.
The ones with the most votes for you - # 121, 107, 124, 150, 149, 141, 138, 123 (3 votes), 102, 119, 119.
I didn't get specific comments to help but see the others that are top 5 and even in top 20.