#73 is best of these...it is still all very subtle. You mention drug assay but that is not quite applicable to our research.
I think you read updates to the brief today based on these entries - but I will re-iterate to see notes from today.
I would say that feedback was on less focus on hexagon, more focus on the U and the I or even tying them together somehow, making them stand out as a combo....We decided to use GENUINE or another name RUBICON for our first trial and UNITY for a different trial (combines Ublituximab and TGR-1202 for U and T).
That said however - for GENUINE - remember the importance of the U and the I being key. We like the word and what it stands for - we see the chance to highlight "our" drug with "U" (an antibody) and the idea of a combo with the I drug (a BCR receptor inhibitor of BTK - less important). Maybe even tying them together somehow. Please see the updated comments at brief about that and also about focusing on the science behind the drugs possibly (shapes of the pathways inhibited - search antiCD20 antibody or BCR receptor) in the logo or any design element. It is valuable feedback from our CEO, COO and team to make a decision with me. THANKS AGAIN!
hello! thanks for your detailed feedback. I've done some CD20 protein graphic researching and applied in some way to UI ligature but keep them also legible as "genuine".. Also added a subtle small hexagon i - dot . Please, let me know your thoughts about it :-) Regards.
Thanks for your feedback! #148 maybe has I character is a bit busy though CD20 protein and receptor interaction graphical representation it is also quire busy so for the word mark I've chosen just a detail integrated with I character. I'll work it out more proposals about it. Regards.
You are in our Top 5. The deigns that the team liked most are #149, 146, 76, 75. There are so many versions that I am moving many over to focus on our favorites.
I asked for an extension and somehow things are backwards - or got applied to the wrong contests. I have 3 contests for TG Therapeutics. For RUBICON, I already selected a winner (on Friday?) and today it was re-opened. I have gone in an ended it early and selected the winner again.
However, for UNITY and GENUINE, they were the ones to be extended in open phase by 24-36 hours. The open phase should have JUST ended this morning and be in Top 5 mode. However, it fast forwarded to judging and says to select a winner now. I am just ranking the top 5 after getting team feedback over the weekend. I have asked for BOTH contests - UNITY and GENUINE - to be set back to the top 5 mode? Thank you - Amy
respect to your updated briefind asking to "use another fonts" you have available for your consideration e.g. a different font approaching in my original entries from #63 to #74 where also introduced the U taller character concept . Regards.
Thanks again. I am getting ready to be back 100% tomorrow...will be getting these top designs to our team but they will not see until Monday. More to come.