Tempus Classics Logo Design Contest

Tempus Classics has selected their winning logo design.

For $400 they received 183 designs from 48 different designers from around the world.
Contest
Logo Design Brief
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Gavin Ellis
United Kingdom

What We Do

We hire classic cars for hire - self drive. the stable will contain a selection MG, Jaguars Alfas and Mercs to tour the countryside. IT will not Contain exoctic Cars, just timeless classics that you may have owned in the past or your parents had or wished had had!

Industry

Travel & Hospitality

Top Three Things to Communicate

#1 - Romance
#2 - excitment
#3 - Touring

Our Target Audience:

This is an aspirational purchase. research has indicated that the customer is often a girfriend or wife, growen up kids buying for Husband / parents.it is a lifestyle purchase, probably for a weekend, or special day, wedding or Birthday its about the nostalgia, dream the present is an experiance.

Color Preferences

Baby Blue, Red, maybe purple as the company will launch in Scotland.

Our Ideas and Additional Information:

use your own imagination, so we create a fresh logo while showing understanding of the era. there are many places to take inaspiration, i have always loved the Conran logos.
We are promoting the journey, the logo will be used on unifoms etc

Themes

Adventure
Luxury
Expensive
Playful
Classic
Refined
Exotic

Style

Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

Gavin Ellis
United Kingdom
just a general note to all, we will be working on UK time zone. I am liking what i see so far, some more than others but we are off to a great start. Thank you all . lets see what comes in over our night!
13 years ago
Gavin Ellis
United Kingdom
great to see some more entries Thank you. we have established we like colour and that I like the abilty to use the crest away from the script, like a pin badge this would work on #5 #8 #15 and possibly #14 using TC.

who remembers TOP CAT?
13 years ago
Gavin Ellis
United Kingdom
So the contest is now 24 hours old and it is time to indicate what we like! first Thank you all that have contibuted so far, I may have over sold the romantic side! Imagine you are holding a mug of coffee or go to the cafe/pub in new T-Shirt Polo shirt how proud would you feel? in front of your friends? with this logo I loved the wakiness #6 but it is not for this project. and i could not imagine style #10 working on the back of a boiler suit or other clothes. I have to share with you all that this is the first time I have tried this style of doing business but just love the thought of world talants having the same opertunity to compete! Thank YOU
13 years ago
Gavin Ellis
United Kingdom
General note to all, can we remember that its a car theam and they have badges.
13 years ago
Gavin Ellis
United Kingdom
sorry Team, the Sun came out and we are the warmest place in the UK, as I live just east of Inverness that is somthing to celerbrate! LONG sunshine hours and great heat.
13 years ago
2BPencil
Canada
ATTENTION ALL DESIGNERS

CONTEST ETHICS

1. NO DESIGNER is allowed to offer free services in order to gain favour for a win..that includes backdoor deals in private.

2. NO DESIGNER should ever request or demand their designs to be all ranked in the top 4 spots

3. No DESIGNER Shall try and influence the contest by berating other designers.

To the Contest Holder if any of these infractions occur please contact Admin or MOD immediately

Scott
EastCoast Creative
Logo Tournament Moderator
13 years ago
Gavin Ellis
United Kingdom
Thank you to all who are working so hard. much appreciated the fonts are really interesting but I Like a capital T in tempus if that helps chossing a font.
13 years ago
Gavin Ellis
United Kingdom
WOW, I need to show you all respect as you are working hard but I feel when one of you comes up with an idea and some of you start working in the same vain you actually make it harder for youself. so with respect to other designers now only different themes. OR am i making difficult for my self.?

It is possible that in the next few weeks I will have a compatition for a logo for a bar, grill and hotel so keep your eyes open. Again THANK YOU ALL for your efforts.
13 years ago
Gavin Ellis
United Kingdom
The contest is in its final hours and i would like to thank all contestants, there will be some jiggiling around and will try to be fair, but as they say it not over until the fat lady sings!
13 years ago
gummer
United Kingdom
sorry i had no time to make changes then again i was not going to win:)
13 years ago
Gavin Ellis
United Kingdom
THANK YOU, to all who contributed to this competition, this was our first time and we will be back.As designers you may think all the stress is on you! trying to work out the scoring keeping it fair, realising who is copying other concepts etc going to the forums to learn and get protocol, which is enlightening in its self as some complain about copying and kettle and black comes to mind in my limited experiance. so all in all this was a positive experience. Thank YOU ALL

13 years ago
Gavin Ellis
United Kingdom
To all new commers this Post is essential reading it helps you process and treat the designers with respect, I hope!
http://logotournament.com/forum/general_discussion/914
13 years ago