Slogan

...without breaking the bank

What We Do

This is part of my consulting business for lawyers - an online course to help them find technology to modernize their businesses with an upsell to a done-for-you Technology and Process Audit.

Industry

Top Three Things to Communicate

#1 - Modernizing their work environment
#2 - Using technology well
#3 - Making their life easier

Our Target Audience:

Lawyers who run small firms. Well educated and intelligent. Fast-moving and can be impatient.

Know they need to upgrade their technology and processes. It worries them, but they're not sure what to do.

Too busy working IN their business to work ON their business.

Color Preferences

Similar colors to my business logo - red, blue, and orange tones (see attached files)

Our Ideas and Additional Information:

This will be a sub-brand/product of our existing business. That logo is a light bulb with an origami feel and network overlay to indicate technical networking, as well as our business community (see attached files). Our tagline for the business is "Tradition with a Bright Future" to indicate that we respect the traditions of the legal practice, but are forward-thinking and looking toward the future. Also, we use Roboto as our main font set.

We frequently reference the importance that people and processes play with technology. This will be part of the foundation of the course - looking at processes and ensuring that your people are onboard with technology initiatives.