Tate Actuarial SolutionsLogo Design Contest

I like the format of #2 better than #1. I'd like to see some more things like #2, perhaps with a sans serif font for "Tate Actuarial", and perhaps with some variations of color, even if it is just shading. Thanks.

I think you were right with your first design (#2) - the serif fonts look better with the "Tate". I do like the general color scheme of #13 better than #2 also. Maybe combine the format of #13 with fonts more like #2. Maybe an abstract logo more like a "delta" for change?

On #13, it is possible that a sans serif font would still be best, but one that is more straightforward, and less stylized than the one you have in #13 and #11. The funky looking E is bothering me a little.

Something about #61 is really interesting. Maybe some slightly different colors would move it up. And I'm not sure what is going on with the slash thru the I in Actuarial. Sometimes I like it and other times I look at it and think it is a mistake.

#61 and #62 have interesting logos, but two things are leaving them where they're ranked:

1. The colors are dark blue and a pretty dark green. A lighter blue and maybe a gold color would make them more appealing to me - I think.

2. The font on TATE ACTUARIAL is very dark and very thick. Less dark and less thick would be interesting.