Supercar Rentals, Inc. Logo Design Contest

Supercar Rentals, Inc. has selected their winning logo design.

For $250 they received 171 designs from 30 different designers from around the world.
Contest
Logo Design Brief
Hide
MrEdSRI
United States

Slogan

Drive it like you own it!

What We Do

Supercar Rentals, Inc. offers short term rentals of exotic cars including Ferraris, Lamborghinis, and Bentleys in Atlanta, GA.

Industry

Automotive

Top Three Things to Communicate

#1 - Adrenal Excitement
#2 - Luxurious Sophistication
#3 - Confident Style

Our Target Audience:

Males
Business Executives or Entrepreneurs
Age 25-45
Income $100,000-250,000 per year
Car enthusiasts
College Education
Desire affluent self image

Color Preferences

Red, Yellow, Black, White
No green

Our Ideas and Additional Information:

Please visit our web site - www.supercarrentalsinc.com to get an idea of what we do. I would like to get a shield or emblem of some sort that is consistent in style with the logos of Ferrari, Lamborghini, Porsche, Koenigsegg, etc. I am looking forward to seeing your designs. Please produce vector format designs. Thank you.

Themes

Masculine
Bright
Loud
Luxury
Expensive
Exotic
Sporty
Adventure
Colorful

Style

Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

8th

Withdrawn

9th

Withdrawn

10th

Withdrawn

New
New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New
New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New

Withdrawn

New
1 2 3 4

Discussion

Discussion

MrEdSRI
United States
Cool work thus far. Thanks for the submissions.
NOTE: Supercar is one word and the C is not capitalized.
13 years ago
NancyCarterDesign
United States
Hello! Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

1st place - 50 points
2nd place - 20 points
3rd place - 10 points
4-6th place - 5 points
7-10 place - 3 points
10th on - 1 point

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914


.
13 years ago
MrEdSRI
United States
Great designs. I ranked some of my favorites. I would like to see something with an artistic combination of an S and an R inside of a shield. Thanks for participating.
13 years ago
MrEdSRI
United States
@ #22 & #24 - The car that you have on the shield looks to be a Lotus Elise. Can you do it with a Ferrari 360 or Lamborghini Gallardo? If you do the Lamborghini, I would love to see more of a yellow color theme.

I am not completely sold on the idea of including a car in the image simply because my fleet changes fairly often but I would want it to be a Ferrari or Lamborghini if we use one.

Here is a link to a picture of a shield that someone made for me a while ago. I like the SR combination on the shield but obviously would like it to be larger and more prolific. I would also like a harder edged, lest script-style feel to the letters. I like the geometric patterns (diamonds and lines) on the shield as well.
http://supercarrentalsinc.com/srilogo.jpg

Thanks again.
13 years ago
MrEdSRI
United States
@ #28 & #29 - I really like these. Can you integrate an R with the S on the shield. Also, this logo may be used for a vinyl decal as well as on the internet so can you remove the glare and make a more flat design? Great work. I really like the Supercar font.
13 years ago
MrEdSRI
United States
@ #30 - I really like this design. You are definitely on the right track. Can you connect the letters in Supercar somehow? Also, the shape of the shield is a bit more like a guitar pick than the traditional automotive crests. Can you do one with a shield shaped more like #33? Awesome work. Thank you for being responsive to my comments.

@ #33 - I like yours a lot as well. I love the shape of the shield. I am not sure about the winged S but I will think about it. I like the use of the Ferrari style font.
13 years ago
MrEdSRI
United States
@ #46 & #47 - Great job Den. Thank you for being so responsive. They look great. We will have to see what everyone else does but I am very impressed.
13 years ago
CreativeLogic
Indonesia
Thank You so much :)
13 years ago
MrEdSRI
United States
@ #79, can you put, "RENTALS, INC." below Supercar instead of just RENTALS.

I really like this design but I also like the sharper SR combinations that others are using. It is a difficult decision but I am very impressed with the quality of the submissions.

Thank you so much for all of the entries.
13 years ago
Luke.Concept
Indonesia
thanks for the feedback..
:D
13 years ago