StrelmarkLogo Design Contest

Logo Design Contest
Contests / Strelmark

Strelmark has selected their winning logo design.

For $375 they received 265 designs from 45 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Business Development Consultants
What We Do
We are experts in all facets of business development. We work to ensure that our clients win strategic business they can’t afford to lose. Through professional development coaching, workshops and consulting services, Strelmark shows organizations how to establish an internal framework for growing their businesses and provide their employees with the practical skills they need.
Industry
Consulting
Color Preferences
Blues, grey, white, black or the minimal use of an accent color like dark green. We'd like this to appear on a white background.
Our Ideas & Additional Information
We're looking for a clean and professional looking logo that doesn't have too much embellishment. We'd like to explore accenting the "S" -

Here's one idea that drives our business. If there's anyway to use this idea in the design then great! Otherwise, we're ok with bold, clean and professional looking. >>>>>>>> Research shows that in all technical fields such as engineering, architecture, IT, law, accounting and finance, only about 15% of one’s financial success is due to technical knowledge, while 85% is due to skill in human engineering (RELATIONSHIPS!)

We'd prefer NOT to see anything as on the nose as a handshake, target or bullseye. We'd like to see mostly workmark or letterform. No pictures of people.
Themes
Masculine
Luxury
Refined
Simple
Secure

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Discussion

 
Client
We don't necessarily need to have the tagline "Business Development Consultants" in the logo. If your design calls for it, then ok otherwise we'd prefer to simply focus on the company name.
11 years ago
 
Client
Thank you for the initial entries - we're really excited about the potential!

++ We like the idea of conveying 2 things or 2 parallel waves, synced Vs or lines in sync. This duplicity is what our relationship business is all about.

++Or would some of you like to try adding a mark/semi-circle that conveys the 85% vs 15% ratio referenced in our brief?

We’d like to also try some versions where the “S” bolder/bigger than the rest of the name or have more stylized versions of the "S"

Thanks!
11 years ago
 
Client
Initial feedback from the team: We don't want to call out "MARK" separately since it suggests a man's name. But variations on the letters is still ok.
11 years ago
 
Client
A big THANK YOU to all the designers! I greatly appreciate all the work you have submitted over the last week!
11 years ago
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