Stralis Wealth Logo Design Contest

$475
Prize Package
332
Logos
14 hours
is when the blind phase will end.
Active
The Client is active with rankings & feedback.
Last Logged in: 1 hour ago (Excellent)
Last Ranked: 1 hour ago (Excellent)
Feedback Comments: 61 (Excellent)
Contest Progress
Blind
4 days
Finalists
3 days
Selection
0-7 days
Blind
4 days
Finalists
3 days
Selection
0-7 days
Contest
Logo Design Brief
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Stralis Wealth
Australia

Slogan

Investment migration into Australia

What We Do

Stralis comes from the word Australis., which is the Latin name for Australia.

We are in the business of investment migration into Australia - target market are Ultra high networth families to invest 2.5mi or 5mil AUD in Australia.

Profile of target market:
- Individuals and families with a networth of more than 10mil AUD
- Age 30 to 60
- Business owner
- Interest: gambling, travel, good food, lifestyle, security for family
- From: Malaysia, Taiwan, Hong Kong, China, South Africa - countries with high “push factor”. Eg Malaysia racial discrimination, high corruption
- Family is important to them.
- Values community & reputation

The feel of the logo & branding is - professional, secure, we can solve complex problems.

The colour schemes we are thinking of are - gold, royal blue and black. This is just our thinking, we are open to other colours that give the feeling of security, capability and luxury.

Some logos & branding we like:
https://thesanfunds.com/ - everything. Feel, logo, colour
https://www.behance.net/gallery/126605821/Lucas-Branding?tracking_source=search_projects%7Cluxury%20logo - this colour palette is a really good starting point. Love the logo.
https://www.behance.net/gallery/30015465/Verdes-Hotel-Identity?tracking_source=search_projects%7Cwealth
https://www.behance.net/gallery/115317465/Bleu-la-Soie-Brand-Identity?tracking_source=search_projects%7Cluxury%20logo - this colour scheme is great as well
https://www.irishbentley.com.au/ - logo, colour scheme
https://www.anu.edu.au/ - like the feel, pictures & vibe. To me, is suitable for uni.
https://www.8-international.com/ - look and feel. Hate fonts of the main page though.
https://www.morganstanley.com.au/ - feel, pictures

Some logos & branding we don’t like
https://fitz.com.au/
https://www.visis.com.au/
https://oreanafinancial.com/private-wealth/
https://www.shlegal.com/
https://vitaecapital.com.au/
https://ords.com.au/
https://www.littlecfo.com/
https://www.invest.vic.gov.au/ - don’t like colour scheme. Content and video on main page is great.
https://grantwealth.com.au/
https://www.vistra.com/
https://www.asiacititrust.com/
https://www.kingstonhumancapital.com.au/

Update 48 hours in:
We have submissions we like. But nothing we love. Please continue sending your ideas in and we will give feedback accordingly.

We have also updated what we like and don't like above. Included some colour palettes we LOVE.

Industry

Financial

Color Preferences

Colours that give the feeling of security, capability and luxury.
We really like blue #032949 and gold #BB9776

Our Ideas and Additional Information:

Monogram of SW is an idea - inserting professionalism and elegance.

Themes

Refined
Secure
Gray
Luxury
Modern

Style Inspiration

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