Storch Marine Towing & Assistance Logo Design Contest

Storch Marine Towing & Assistance has selected their winning logo design.

For $275 they received 160 designs from 13 different designers from around the world.
Contest

Entries by Angus

Order by Ranking Entry Number

To leave a comment please click on the logo.

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Angus commented on #158

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And here is this one with a more normal trident!

Cheers
Angus
3 years ago

Angus commented on #157

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HI there,

And here is this one without the S!

Cheers
Angus
3 years ago

astorch commented on #141

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Or candlestick - whichever way you think...
3 years ago

astorch commented on #141

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I like this. Is there a different trident symbol that you can use? This one looks too much like a Menoreh.
3 years ago

astorch commented on #131

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This is pretty good and I can't give any recommendations to make it better. Leave it as is and I will see how it is rated in the survey.
3 years ago

astorch commented on #71

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I still like the anchor. Just remove the S and let see how it looks.
3 years ago

Angus commented on #133

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Great stuff! Fingers crossed the survey likes it as well.

This will also translate well across the different platforms i.e. the boat as its long, but then it can also be used in a portrait fashion i.e. the icon goes above the wording!
3 years ago

astorch commented on #133

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I like this and will post it on my next survey. Same with the other light house renditions.
3 years ago

Angus commented on #133

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And another version :)
3 years ago

Angus commented on #132

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Simplifying the lighthouse a bit!
3 years ago

Angus commented on #131

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And here is this lighthouse design but on the red!
3 years ago

astorch commented on #73

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The light house is a good symbol. Remove the SMTA. This light house looks a little bit like a penis. Your previous light house was better.
3 years ago

astorch commented on #71

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I like the S. Everyone else thinks it looks like a snake. Can you eliminate the S and just make it a chain or rope fouled anchor like some of the others.
3 years ago

Angus commented on #73

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Hopefully it has a good response :)

The icon will work well on the boat and things like stationary and even clothing due to it being clear, clean, simple but strong!
3 years ago

astorch commented on #73

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I'm going to start another survey with this one included to see how it does.
3 years ago

astorch commented on #71

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I still like this one more than the ones provided later. However, it is not getting a good response in my survey. Any ideas?
3 years ago

Angus commented on #115

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No problem at all! Here is another version.
3 years ago

Angus commented on #114

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No problem at all! Here is another version.
3 years ago

Angus commented on #113

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No problem at all! Here is one version.
3 years ago

astorch commented on #71

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Can you make the rope S more prominent?
3 years ago

astorch commented on #8

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Please keep the anchor graphic the same but put the name in a block format to the right. Storch or Storch Marine should be in italics above Towing & Assistance. I think that italics give the look of motion.
3 years ago

astorch commented on #27

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I like your original anchor graphic better but I like this representation of the name title. I think that everything should be on a red background with white font.
3 years ago

astorch commented on #27

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The long logo is good for placing on the side of the boat. The boat is 25 feet long so it would be good to use all the space. So, I like the long logo. The simple line drawing light house or anchor would be better and I would like to see SMTA incorporated into the drawing. Thanks for all the great logos so far.
3 years ago

astorch commented on #31

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I like it. Very nice.
3 years ago

Angus commented on #31

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A slightly new approach :)
3 years ago

Angus commented on #29

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A slightly new approach :)
3 years ago

Angus commented on #27

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A slightly new approach :)
3 years ago

Angus commented on #26

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A slightly new approach :)
3 years ago

Angus commented on #8

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Hi there,

Of course we can try that no problem at all. I’m just put with my son today, but will work on some options and upload as soon as I can! Have a great weekend.

Cheers
Angus
3 years ago

astorch commented on #8

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I like the use of the star on the bottom. I really like the rope letter S. I'm wondering what it would like like if the S were made out of chain instead of rope.
3 years ago

Angus commented on #8

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HI there,

Again sorry for the spelling mistake! Here is a revised one with that corrected.

Cheers
Angus
3 years ago

Angus commented on #7

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HI there,

Thanks for the feedback ;)

And sorry for the spelling mistake! Here is a revised one with that corrected.

Cheers
Angus
3 years ago

astorch commented on #2

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Please correct the spelling of "Assistance".
3 years ago

astorch commented on #4

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Please correct the spelling of the word "Assistance". Thanks. I like this one.
3 years ago

astorch commented on #3

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Very nice. I like the other two more than this one. I will get some input from my partners tonight and rank them. I envision using the logo on business cards, internet site, and most importantly, on the boat. Thanks.
3 years ago

Angus commented on #3

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Hello there,

Welcome to Logotournament - I hope this finds you well and having a good week so far?

Here are some of my proposals.
Instead of creating a separate icon / typography combination, I've created an all encompassing logo / unit. One that can be used for additional elements just as branding stamps, watermarks, shirt badges/embroidery etc.

The logos are 100% vector so will scale well to any size, and works well in full colour, B&W and on coloured backgrounds if needed,

It would be my pleasure to work up any variations so please do say.
I look forward to your comments or thoughts.

Regards,
Angus
3 years ago