What We Do
SportsBuzz is a 30 minute, weekly sports television show. It is run by a graduate program in Connecticut. The sets are clean, modern, and sharp looking. Our on-air talent is younger in appearance (23-30). The target is all sports fans, by preferably ages 16-32.
Color Preferences
Grey, Blue, and possibly one more.
Our Ideas & Additional Information
This is a re-branding of an 8 year old logo. The original was slightly too complex. The "B" in "SB" used a negative space. However, most people saw the number 3 instead.